Prudential To Share Top-Tier Service Techniques At The LOMA Customer Service Conference

Atlanta, Georgia — January 3, 2007 — Prudential is recognized as a leading provider of excellent customer service and efficient operations. Patrice Kelly Ellis, senior vice president for Client Services at Prudential will provide insight on how the company provides such top-tier service and why it is critical for organizations to nurture a strong customer service culture, during the LOMA Customer Service Conference February 28–March 2, 2007 at the Mirage Las Vegas in Las Vegas, Nevada.

The LOMA Customer Service Conference will also feature Emmy-winning actor, comedian and customer service advocate Ross Shafer presenting Customer Service is Dead… Start Practicing Customer Empathy! Shaffer emphasizes the advantages of training customer service personnel to respond not only to the customer’s direct requests, but also to the emotional reactions encountered during the transaction.

Representatives from top carriers including State Farm, AIG and Penn Mutual will conduct sessions on customer relationship management technology, customer experience management, serving the Hispanic market, workflow and imaging and more.  For more information, session descriptions and to register today, visit www.loma.org/customer.asp.

About LOMA

Established in 1924, with 1,200 plus member companies in over 80 countries, LOMA is committed to a business partnership with its worldwide members in the insurance and financial services industry to improve their management and operations through quality employee development, research, information sharing, and related products and services. To find out more about LOMA and the learning opportunities it offers, visit LOMA’s Web site at www.loma.org.

Contact:

M. Meaghan Kenagy
Director of Marketing, LOMA
[email protected]
(770) 984-3741