Nationwide’s Enhanced Indexed Universal Life Solution Lets Clients Customize Policies

COLUMBUS, OH, June 18 -- Nationwide Mutual Insurance issued the following news release:

Advisors looking for flexible life insurance products (http://www.nationwide.com/life-insurance.jsp) that offer clients wary of market volatility the potential for growth and protection from market loss now have more options. Nationwide Financial Services, Inc. announced today that Nationwide YourLife (R) Indexed UL, a fixed life product with permanent death benefit protection, now offers an annual point-to-point interest crediting strategy in addition to its existing monthly average and fixed option.

"Each client has a different comfort level when it comes to market volatility and we designed Nationwide YourLife (R) Indexed UL to make it easier for advisors to find a competitive solution - or a combination of strategies - that meets each client's individual needs," said Eric Henderson, senior vice president of Individual Products & Solutions for Nationwide Financial. "By adding an annual point-to-point interest crediting strategy to complement our existing monthly average strategy, we now have a solution for clients who believe the markets will steadily increase and one for clients who believe the market will continue to be volatile."

Indexed UL is a fixed life product (http://www.nationwide.com/yourlife-indexed-ul.jsp) designed to offer clients a balanced approach to planning - with the proper balance of potential for growth and protection from loss. Indexed UL offers all the traditional advantages of a universal life product - including permanent death benefit protection, tax advantages and built-in guarantees - with the added benefit of potential cash value accumulation without the risk of market-based losses.

Product benefits

Flexible death benefit guarantees - clients have access to a 20-year base policy death benefit guarantee (reduced for issue ages 56 and above) plus the optional Extended Death Benefit Guarantee rider.

Access to an indemnity style long-term care rider - advisors can help clients maintain control of their money and their independence by adding a long-term care rider onto the policy for an additional cost. The long-term care rider may be known by different names in different states, may not be available in every state and has an additional charge associated with it.

One of the most competitive participation rates in the industry - the monthly average interest crediting strategy features a 140 percent current participation rate (60 percent guaranteed), which means that clients could potentially be credited interest at 140 percent of a reference index's performance rate , subject to the 12 percent cap rate1. The annual point-to-point interest crediting strategy features a 100 percent guaranteed participation rate and the 12 percent cap rate. Both also are subject to a zero percent floor rate, which protects from market-based losses.

Target clients

Nationwide YourLife (R) Indexed UL may be a good fit for clients who are:

* In need of flexible death benefit guarantee options

* Seeking life insurance that offers guarantees and the potential for growth

* Looking for more stable accumulation potential during volatile markets

* Interested in planning for possible long-term care expenses

* 35 to 55 years of age

For more information about Nationwide YourLife Indexed UL, please visit www.nationwide.com/IUL

As your personal situations change (i.e., marriage, birth of a child or job promotion), so will your life insurance needs. Care should be taken to ensure these strategies and products are suitable for your long-term life insurance needs. You should weigh your objectives, time horizon and risk tolerance as well as any associated costs before making a purchasing decision. Indexed universal life insurance policies are not stock market investments, do not directly participate in any stock or equity investments and do not receive dividend or capital gains participation. Past index performance is no indication of future crediting rates.

Also, be aware that interest crediting fluctuations can lead to the need for additional premium in your policy. Indexed universal life insurance has fees and charges associated with it that include costs of insurance that vary with such characteristics of the insured as sex, health and age, underlying fund charges and expenses, and additional charges for riders that customize a policy to fit your individual needs.

TNS C 71NayakRashmita 120619-JF78-3915622 StaffFurigay