Health Net Launches Groundbreaking Medicare Advantage Plan Targeting Latinos

Copyright 2009 Business Wire, Inc. Business Wire

October 21, 2009 Wednesday 4:00 PM GMT

DISTRIBUTION: Business Editors; Healthcare Writers

LENGTH: 1222 words

HEADLINE: Health Net Launches Groundbreaking Medicare Advantage Plan Targeting Latinos; Plan Builds on Company's Longstanding Commitment to California's Latino Community

DATELINE: EAST LOS ANGELES, Calif.

Health Net, Inc . (NYSE: HNT) today launched Salud con Health Net Medicare Advantage HMO (Salud Medicare), the first-of-its-kind Medicare Advantage HMO plan targeting senior Latinos.

Building on Health Net's popular suite of Salud con Health Net products currently available to employers and individuals, this new, comprehensive medical and prescription drug plan provides Latino Medicare beneficiaries access to culturally sensitive health care services in the counties of LosAngeles, Orange, Riverside and San Bernardino for the annual enrollment period, beginning November 15, 2009. The launch was announced at Health Net's East Los Angeles Community Solutions Center.

"The Latino community is the fastest-growing market in California," said Ana Andrade, Health Net, Inc. vice president of Latino Programs, who led the launch of the company's first Salud product in 2000. "With this plan, Latino seniors can count on affordability, cost predictability and quality care from a network of culturally sensitive health care providers who are Latino or are trained and experienced in providing medical care that recognizes the special needs of Latinos."

Salud Medicare has a $0 monthly premium and $0 doctor and hospital copayments. It also covers transportation services for medical-related appointments to the plan's targeted network of health care providers. Members also have the opportunity to improve their health and well-being through a program called "Silver and Fit," which encourages members to reap the health and wellness benefits of a fitness routine - whether in the comfort of their own home or by enrolling for a no-charge membership at a local health club. For additional benefit information on Salud Medicare, visit http://www.abetterdecision.com/ .

Health Net's Salud Medicare plan helps expand the health care coverage options needed by the Latino market. Research conducted in 2006 by Hispanics and the Future of America, Committee on Population indicates that elderly Latinos - with or without health insurance - are less likely to see a physician and use preventive services provided by medical professionals. Health Net believes cultural and language gaps in health care settings contribute to this disparity and developed its caregiver network to address these challenges.

According to DTC Perspectives, a market research report publishedin September 2009, nearly half of Latino seniors say they face language barriers because they speak little or no English. For those individuals, this makes navigating the already-complex health care system an even more daunting challenge. Given the depth of many health care topics, in-language communication makes for better medical decisions by physicians, patients and their families.

David Hayes-Bautista, Ph.D., a national expert on Latino health care, said Health Net's Salud Medicare is a step in the right direction. "While Latino seniors tend to see doctors and use hospitals less often than their non-Latino peers, it is important that they are comfortable in accessing the health care system when they need to and are encouraged to seek preventive care," said Hayes-Bautisita. "Health Net selected physician and other caregivers for its provider network who bridge the cultural and language gaps that can create barriers for Latino patients."

According to the latest U.S. Census figures, Latino seniors, ages 65 and older, currently total 2.3 million and make up 6.5 percent of the U.S. elderly population. Projections have this group growing to 15 million by the year 2050, making up 17.5 percent of the U.S. elderly population. Not only will Latinos make up a large percentage of the elderly population in the future, but several industry studies also indicate they are expected to live longer than seniors of other ethnic backgrounds.

According to the latest Neilsen Universe estimates for the Los Angeles DMA, which covers Ventura, Los Angeles, San Bernardino and Orange counties, Latino seniors over age 50 make up 26 percent of the area's population.

About Health Net, Inc.

Health Net, Inc. is among the nation's largest publicly traded managed health care companies. Its mission is to help people be healthy, secure and comfortable. The company's health plans and government contracts subsidiaries provide health benefits to approximately 6.7 million individuals across the country through group, individual, Medicare, Medicaid and TRICARE and Veterans Affairs programs. Health Net's behavioral health subsidiary, MHN, provides mental health benefits to approximately 6.6million individuals in all 50 states. The company's subsidiaries also offer managed health care products related to prescription drugs, and offer managed health care product coordination for multi-region employers and administrative services for medical groups and self-funded benefits programs.

For more information on Health Net, Inc., please visit the company's Web site at www.healthnet.com . For More Information
Health Net Medicare Advantage Plans
Health Net Online Newsroom
twitter.com/healthnet

Cautionary Statements

All statements in this press release, other than statements of historical information provided herein, may be deemed to be forward-looking statements and as such are subject to a number of risks and uncertainties. These statements are based on management's analysis, judgment, belief and expectation only as of the date hereof, and are subject to uncertainty and changes in circumstances. Without limiting the foregoing, statements including the words "believes," "anticipates," "plans," "expects," "may," "should," "could," "estimate," "intend" and other similar expressions are intended to identify forward-looking statements. Actual results could differ materially due to, among other things, any failure to close the pending sale of our Northeast business; costs, fees and expenses related to the pending sale and proposed post-closing administrative services; potential termination of our TRICARE North operations; rising health care costs; a continued decline in the economy; negative prior period claims reserve developments; investment portfolio impairment charges; volatility in the financial markets; trends in medical care ratios; unexpected utilization patterns or unexpectedly severe or widespread illnesses; membership declines; rate cuts affecting our Medicare or Medicaid businesses; litigation costs; regulatory issues; operational issues; health care reform and general business and market conditions. Additional factors that could cause actual results to differ materially from those reflected in the forward-looking statements include, but are not limited to, the risks discussed in the "Risk Factors" section included within the company's most recent Annual Report on Form10-K, subsequent quarterly reports on Form 10-Q, and the risks discussed in the company's other filings with the Securities and Exchange Commission. Readers are cautioned not to place undue reliance on these forward-looking statements. The company undertakes no obligation to publicly revise any of its forward-looking statements to reflect events or circumstances that arise after the date of this release. CONTACT: Milagro CommunicationsChristina Sanchez Camino, 310-420-1135 [email protected] orHealth Net, IncAmy Sheyer, 818-676-8304 [email protected] twitter.com/hn_amy http://www.businesswire.com

LOAD-DATE: October 21, 2009

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