Kim Buckey is vice president of client services with Optavise. Kim may be contacted at [email protected].
Open enrollment season is the perfect time to position yourself as a top-notch benefits broker all year.
A report finds employers and their workers depending more on their benefits brokers to help them rein in costs while providing benefits that matter.
Brokers must help employers understand why health care costs are rising in the first place, help employers plan ahead, and emphasize the importance of employee health care literacy.
Demand for broker assistance has increased in recent years as human resource teams become increasingly resource constrained.
The wave of job switching presents brokers with an opportunity to educate their employer clients on benefit programs.
The newest generation to enter the workforce is especially focused on their finances and well-being.
Salary is no longer enough to keep employees. During the pandemic, 30% of workers changed jobs for better benefits.
With “normal” finally within sight, brokers and their customers are coming to grips with the ripple effect the COVID-19 pandemic has had on every aspect of the health care industry — and, in many respects, how America does business.
COVID-19 shed light on several overlooked aspects of health care, such as employee well-being benefits and telemedicine services. In turn, workers started paying closer attention to their health care benefits and asking, “Do I have the coverage I need?”
Although open enrollment season is the logical opportunity to start this journey with workers, the effort should not end there – employers must educate and support workers all year round.
Reference-based pricing can offer substantial cost savings for employers, but brokers must make them aware of the potential risks.
