Protective Life Sponsored Content

If you help couples grow their nest egg and secure guaranteed income for life, regardless of market conditions, you may have considered annuities.

Jeff Waddington believes outsourced insurance desks (OIDs) are exactly what full-service advisors need to ensure their clients are protected for life. While OIDs have been around for years, they are now becoming more important as distribution firms evolve to serve the needs of today’s advisors.

In September 2021, Protective Life Corporation (Protective) began showcasing its new visual identity and updated voice, forging a stronger connection to its purpose and audiences. This new brand recognizes “the protector in all of us” and exemplifies the company’s 114-year commitment to putting people first, delivering on promises and striving to do more for its customers, employees, business partners and communities.