TBX® Revolutionizes Benefits Education with AI-Enabled Solutions
Plano, TX (June 19, 2023) – TBX®, a leading provider of innovative benefits education solutions, is revolutionizing the way employees understand and engage with their benefits through the power of artificial intelligence (AI) and behavioral science. A recent study by The Hartford revealed that 76% of employers face challenges when it comes to educating their employees about benefits, highlighting the urgent need for a more effective approach.1 With TBX's cutting-edge AI-enabled solutions, this challenge is being met head-on, ensuring improved understanding and increased participation in employee benefits.
Traditionally, benefits communication materials have been presented generically to all employees in written form, often not addressing the diverse needs and preferences of different generations. Recognizing this disparity, TBX® has developed a groundbreaking approach that leverages “behavioral science, AI, and customized videos within the employee’s enrollment experience to bridge the gap in benefits comprehension and deliver hyper-personalized benefits education resulting in improved understanding of and participation in the benefits offered by their employer,2” according to Kisha Moliere, McGriff National Benefits Administration Technology Practice Leader.
Through the incredible power of AI, TBX’s revolutionary AI-enabled benefits education platform has garnered significant praise from employers and employees alike. The employees are thrilled with the enlightening videos presented when needed during decision-making and enrollment processes. This exceptional approach has significantly enhanced their comprehension of the benefits, empowering them to make well-informed decisions perfectly tailored to their unique needs. As a result, employees are experiencing unprecedented satisfaction, while employers are reaping the rewards of amplified employee engagement, fostering a profound appreciation for the comprehensive benefits package offered.
“We understand that traditional benefits education methods have fallen short in effectively engaging employees across different generations. With our AI-enabled solutions, we bridge the gap and deliver customized educational experiences that cater to each employee’s specific stage in life,” said Joe Fernandez, President, and CEO, at TBX®. “Our goal is to empower employees with the knowledge they need to maximize the value of their benefits and make informed choices that best support their well-being.”
As organizations navigate an increasingly complex benefits landscape, TBX® is at the forefront, providing a transformative solution that revolutionizes benefits education and enrollment. Through the seamless integration of AI, behavioral science, customized videos, and a built-in decision support tool, TBX® empowers employees to navigate their benefits confidently, leading to enhanced well-being, improved financial security, and increased job satisfaction.
For more information about TBX® and its AI-enabled solutions, please visit www.tbxbenefits.com.
Sources:
1 https://s0.hfdstatic.com/sites/the_hartford/files/future-of-benefits-executive-summary-2022.pdf
About TBX®
TBX® is a top provider of employee benefits administration services in the United States. The company specializes in offering mobile-friendly technology (in English and Spanish) that enables employees to self-enroll in all lines of employee benefits, supports new hires, and qualified life event processing. Dedicated account management and multilingual call center support teams deliver impeccable customer service, and the company’s innovative enrollment technology, benefits education videos, and integrated decision support tool facilitate confidence in employee decision-making. One of the company’s standout features is its No-Cost enrollment solution, which can be implemented within 45 days or less. This seamless and contactless enrollment solution offers significant administrative and financial relief, motivating employers to partner with and transition to the TBX® solution.
Medica Contact: Belinda Maffei
VP of Marketing
(972) 248-9030 x776
