July 7, 2025 Newswires

Winged Keel Group Furthers Market Expansion with Acquisition of MBW Group

Business Wire

NEW YORK--(BUSINESS WIRE)--
Winged Keel Group (“Winged Keel”) today announced its continued national expansion with the acquisition of MBW Group and opening of its Minneapolis office. The acquisition represents another strategic step forward in the firm’s continued growth as the premier national platform for the structuring, implementation, and administration of high-end life insurance. The new Winged Keel Minneapolis office will be led by Principals Jeffery W. Bird and David A. Wischmeier and comprised of a team of experienced client relationship managers and brokerage service professionals. This marks Winged Keel’s second acquisition this summer.

MBW Group provides life insurance planning strategies and business succession solutions for ultra-affluent families and business owners. The Minneapolis-based firm was founded in 1975 and brings 50 years of experience in providing sophisticated life insurance solutions and an extraordinary commitment to excellence to Winged Keel with this acquisition.

Principal Jeffery W. Bird comes to Winged Keel with decades of experience in inter-generational wealth accumulation and transfer strategies. He began his career as a tax attorney and Advanced Life Insurance Underwriter, and specializes in structuring customized life insurance solutions to address wealth transfer, income tax planning, and business continuity needs. Outside of the office, Jeffery serves on the board of several nonprofit organizations and helped found and continues to be actively involved in Hope Academy, a private school for disadvantaged children.

Principal David A. Wischmeier has an extensive background in structuring life insurance solutions to optimize wealth transfer, income tax planning, and benefits planning. David was a practicing attorney before joining MBW Group and has over 25 years of serving the unique needs of ultra-high net worth families and companies. David is a trusted expert on life insurance matters, and David’s testimony on life settlements has been used to pass government legislation to protect consumers. Outside of the office, David is actively involved in several non-profits in the local community.

Winged Keel CEO Eric Naison-Phillips said, “MBW Group has a longstanding history of serving the unique needs of the ultra-high net worth community in Minneapolis and the Midwest. We have had a long relationship with Jeff and David, and we believe they are the perfect partners to support the growth of Winged Keel’s premier national platform for high-end life insurance. Jeff, David, and their team share our core values of serving clients with best-in-class solutions with the highest level of integrity. Their extensive product knowledge will continue to support the sophisticated clients, family offices, and professional advisors in the community. We are delighted to welcome them to the Winged Keel team. We continue to see how Winged Keel serves as an attractive platform for successful insurance entrepreneurs, to grow their business and team, while enabling them to expand their product offering, and deliver an industry leading service platform to their clients and advisors.”

“With Winged Keel’s unique infrastructure platform and reputation for providing consistent, reliable, and robust client service and administration, joining the firm was an easy decision to solidify our ability to service customized life insurance solutions for our clients for generations to come,” said Jeffery W. Bird. “This is an exciting new chapter for our firm, which would not be possible without the trust placed in us by our clients and their professional advisors for fifty years,” added David A. Wischmeier. “We look forward to continuing to deepen these relationships, expand upon our Midwest presence, and enhance our client services through Winged Keel’s cutting-edge technology and administration platform.”

About Winged Keel Group

Winged Keel Group is the premier national high-end life insurance platform. With eleven offices nationally, the firm specializes in the structuring, implementation, and administration of Traditional Life Insurance, Business Continuation Insurance, Private Placement Life Insurance and Annuities, and Corporate-Owned Life Insurance portfolios. For more information on Winged Keel Group, please visit www.wingedkeel.com.

Securities offered through M Holdings Securities, Inc., a Registered Broker/Dealer, Member FINRA/SIPC. Winged Keel Group is independently owned and operated. #4631190