Sammons Financial Group Partners With Aplifi For Annuity Eapp

(PRWEB) July 12, 2012

Aplifi, a leading provider of Annuity & Life Order Management, Client Management and Electronic Document Delivery solutions for the financial services and insurance market segments, announced today that it has contracted with Sammons Financial Group, Inc. (“SFG”) to place the annuity products of Midland National Life Insurance Company</org> (a member company of SFG) on Aplifi’s A FFIRM for Annuities platform.

AFFIRM for Annuities is a user friendly annuity order entry and compliance platform offering advisors the ability to quickly start and finish an annuity contract, all online. The platform also provides distributors, such as broker dealers, banks, and brokerage agencies, the ability to easily manage the complex regulations required by both internal and external parties. AFFIRM for Annuities is currently used by thousands of organizations that submit billions of dollars of transactions through the platform each year.

Midland National will add its annuity products to the AFFIRM for Annuities platform to support the needs of their various annuity distribution channels. Agents will be able to submit annuity orders electronically that have pre-designed rules to help ensure proper compliance as well as dramatically decrease the time associated with an annuity application. The AFFIRM for Annuities platform will also support real time transactions with the DTCC for money clearing and eSignature that reduces the need for face to face meetings when not required.

“We could not be more thrilled to have Sammons Financial Group join our family of annuity carriers”, said Dan Smith, CEO & President, Aplifi. “Midland National is one of the most respected names in the industry and having them as a valued carrier partner continues our shared commitment to the distributors utilizing AFFIRM for Annuities each and every day”.

“We are committed to helping make the process of selling annuities more simple through all of our distribution channels”, said Lori Bochner, VP, Sales and Marketing Support. “Having a platform like AFFIRM for Annuities plays an important role in creating an easy to use, low-cost and efficient process for our producers”.

About Aplifi:
Aplifi (http://www.Aplifi.com), based in Pompano Beach, Florida, is a leading technology provider that focuses on the life insurance and financial services markets. Aplifi offers solutions that facilitate more insurance transactions that are compliant and “In Good Order,” driving increased business. Its suite of flexible and easy to use platforms include AFFIRM for Life, AFFIRM for Annuities, InsureSocket CRM, I-Relay CRM, and PolicyBox. “We Simplify Selling Insurance!”

About Sammons Financial Group:
Sammons Financial Group, Inc. (SFG) is an insurance holding company whose member companies offer a diverse portfolio of financial services and retirement products, including life insurance, annuities, variable annuities, and securities. SFG member companies include Midland National Life Insurance Company (organized in 1906), North American Company for Life and Health Insurance® (organized in 1886), Sammons Annuity Group (a division of Midland National), Sammons Corporate Markets Group (a division of Midland National), Sammons Securities Company®, LLC., Sammons Retirement Solutions, Inc.SM, and Sammons Financial Network, LLCSM.

Media Contacts

Sammons Financial Group Judy Thorpe 515-327-5816
jthorpe(at)sfgmembers(dot)com

Aplifi, Inc. Roy Goodart Senior Vice President Marketing
800-891-8908 ext. 706
roy.goodart(at)aplifi(dot)com

*Aplifi, AFFIRM for Life, AFFIRM for Annuities, PolicyBox, I-Relay and InsureSocket are all registered trademarks of Aplifi, Inc.

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