Trade Group for Tax-Exempt Fraternal US Life Insurers Changes Name to Reflect Mission
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Source: | A.M. Best Company, Inc. |
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The trade association of fraternal benefit societies formed in 1886 has changed its name to the
The new name for the association, formerly known as the
The new brand "gives the association a one-of-a-kind opportunity to enhance the awareness of fraternal life insurers with some of our most important audiences -- state and federal legislators, state regulators, agents and brokers, and opinion leaders in the news media," said
The alliance is a nonprofit trade association with 70 members, each of which is a fraternal benefit society. The societies provide, among others, life insurance and disability insurance for members, and offer benefits, such as scholarships and vocational opportunities.
At a time when both state and federal governments are strapped for cash, repealing the tax-exempt status of fraternals and other nonprofit organizations "can be very appealing to lawmakers," Annotti said. "Our mission is to make sure they understand the value that our members, other nonprofit organizations and American taxpayers get from the fraternal exemption."
The societies are not-for-profit, mutual aid organizations under Internal Revenue Code section 501(c)8. Their members have a common bond, such as religious beliefs, gender, occupation, ethnicity, physical condition or value system.
The new tagline is "United in service and financial security." Revenues from the sale of life insurance and benefits fund volunteer efforts such as food banks, disaster relief, military veteran assistance and educational scholarships.
In the last year, the alliance said its members contributed
The societies operate in 50 states, the
The three stars in the new logo represent the three cornerstones of the fraternal system -- the individual, the local community, and the American society, he added.
Fraternal benefit societies have "a more-relevant role today than ever, and a bright future in helping families and individuals," said
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