Jackson and Curian Garner 44 Awards for Marketing and Communications Efforts in 2013

Jackson National Life Insurance Company (Jackson) and Curian Capital, earned 44 marketing and communications awards during 2013, breaking the previous record of 28.

According to a release, Jackson, a provider of retirement solutions, and Curian, Jackson's asset management subsidiary, were recognized by industry associations for excellence in overall content creation, graphic design and digital media, including the company's website initiatives, mobile apps and social media strategies.

Jackson and Curian received awards from five separate industry competitions during the year, taking home accolades for both digital and print materials. Highlights of the list of awards include:

-A Grand Award for "A Tale of Two Rollercoasters," a video featuring economist Ben Stein, from the 25th Annual APEX Awards (Awards for Publication Excellence). The video, created as part of the promotional campaign for Elite Access, a variable annuity investment platform, and which can be viewed at www.MyEliteAccess.com, also won an "Award of Distinction" in the category of "Online Video: Education" at the 19th Annual Communicator Awards.

-The Elite Access iPad application received an "Award of Distinction" in both the "Mobile Apps - Finance" and "Mobile Apps - Productivity" categories at the Communicator Awards. The Elite Access App is an educational tool specifically tailored to help advisors explain the potential value, benefits and risks of alternative investments to their clients.

-The 2013 Retirement Income Client Education Award from the Retirement Income Industry Association (RIIA), in recognition of the company's efforts in the investor education arena. The award was received based on a combined submission of materials from the Center for Financial Insight, Jackson's online thought leadership community for investors launched in March 2013 (www.jackson.com/ thoughtleadership), and general public-focused promotional materials from Jackson's Marketing team.

-A "Best of Show" Award for the Curian Select iPad Application at the 55th Annual Insurance Marketing Communications Association (IMCA) Awards. The Curian Select App was created to complement the company's Select investment portfolio product, offering advisors a variety of tools including easy-to-follow client presentations and the ability to create a portfolio proposal through a simple online interface.

-Multiple awards for the Curian "You" iPad Application including an "Award of Distinction" from The Communicator Awards in both the "Mobile Apps - Finance" and "Mobile Apps - Productivity" categories, an "Award of Excellence" in "Mobile Marketing" at the IMCA Awards and an "Award of Excellence" in the category of "Customer Promotion - Electronic" at the IFCA (Insurance & Financial Communicators Association) Awards. The Curian "You" App was created to help advisors explain the value provided by an independent financial advisor. Client-facing videos, PDFs and presentations break down topics such as the benefits of long-term investing, available tax management tools and income generation and inflation management strategies in an easy-to-understand format for clients.

Including those listed above, the 44 awards Jackson and Curian received in 2013 included one Grand Award, three "Best of Show" Awards (including the Retirement Income Client Education Award), 15 Awards of Excellence, 17 Awards of Distinction, three Honorable Mentions and five IMCA Top 50 percent Awards.

In addition to the materials and campaigns previously mentioned, Jackson received honors for a variety of Elite Access materials, including promotional brochures and an educational flipbook for investors, as well as an "Award of Excellence" for the "Remember When" investor-focused printed postcard campaign. Curian also received awards for the Curian "You" iPad Application, product- related materials including collateral accompanying the Select Portfolios product, customized branding initiatives for advisors, and a "Video Publication Excellence Award" from APEX for the Curian "Overcoming Challenges to Investment Success Video."

Kathy Schofield, vice president of marketing and creative services for Jackson, said, "The number of awards we've garnered this year is unprecedented and is due in part to the shear amount of unique and innovative sales ideas, tools and training materials we have developed to support our advisors in meeting the needs of their clients. These awards highlight the strategic and creative acumen of our Marketing team and illustrate our commitment to our advisors."

Jackson is a provider of retirement solutions for industry professionals and their clients.

Curian Capital is an asset management company that manufactures and distributes a suite of investment strategies and asset management solutions to institutions, financial advisors and their clients.

More Information:

http://www.jackson.com

http://www.Curian.com

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