Cetera Advisors, a Member of Cetera Financial Group, to Provide Registered Investment Advisory and Broker-Dealer Services to Massachusetts-based Comprehensive Strategies

DENVER, April 16, 2015 /PRNewswire/ -- Cetera Advisors LLC ("Cetera Advisors"), a leading independent broker-dealer and registered investment advisor within Cetera Financial Group, a leading network of independent broker-dealer firms, announced today that it will provide broker-dealer and custodial services to Comprehensive Strategies, an independent financial advisory practice that recently joined the Cetera Advisors platform.  

Based in Sandwich, Massachusetts, Comprehensive Strategies has approximately $140 million in total advisory, brokerage and retirement plan-based client assets.  Co-founded and led by industry veterans Joe Sullivan and Bill O'Brien, the firm provides both fee and commission based financial advice and investment management services across 15 states. Their particular emphasis is on the New England region, providing services to pre-retirees, retirees and retirement plans of companies who vary in size, revenue, employees and employee retirement plan participation. Additionally, the firm has significant experience in helping clients with defined benefit and defined contribution plan rollover needs. Comprehensive Strategies emphasizes holistic financial planning and investment management that helps clients achieve their financial goals. As part of the team, Susan Hayes, Executive Associate, and Cindy Sullivan, Executive Assistant, emphasize this approach by providing extremely high-efficient, personalized service to each client.

Erinn Ford, President of Cetera Advisors, commented, "We are very excited to welcome Comprehensive Strategies to the Cetera Advisors platform.  Both Joe Sullivan and Bill O'Brien have built a strong independent wealth management practice based on delivering personalized service to clients.  We are looking forward to helping the team accelerate the growth of their practice by aligning their commitment to service and years of experience with our industry-leading technology, practice management and product strategy tools and resources.  We are proud to support the next chapter of growth for Comprehensive Strategies and are delighted that so many independent financial advisory practices across the country are seeking to expand and enhance their businesses by joining the Cetera Advisors platform."

Joe Sullivan, Partner at Comprehensive Strategies, commented, "After reviewing multiple firms, Cetera Advisors quickly emerged as our top choice.  In addition to a personalized culture, Cetera Advisors has the right high-touch service we strive to deliver to our clients. They combine strong relationship management with a high performing, user friendly technology platform, together with turnkey client marketing and communications solutions and advisor trading platforms.  We believe Comprehensive Strategies, utilizing the proven resources of Cetera Financial Group, is better positioned for growth now than ever before based upon exceptional client service and personalized support. We also believe Cetera will be the engine that will help drive our enhanced growth potential going forward."

Comprehensive Strategies expects to utilize the advisor platforms, tools and resources provided by Cetera Financial Group to its member broker-dealer firms to drive a greater level of personalization in the way Comprehensive Strategies communicates with its clients and centers of influence. In addition, Comprehensive Strategies expects to enhance its ability to directly manage client assets, and more rapidly address complex client needs that span wealth management, intergenerational estate planning and tax solutions.

Brett Harrison, Executive Vice President of Advisor Growth at Cetera Financial Group and CEO of Cetera Advisors, added, "We believe the transition of Comprehensive Strategies to the Cetera Advisors platform underscores how our business model, which is based on industry leading scale and value-enhancing resources delivered through independent firms, works.  Independent financial advisory practices increasingly require the best of both worlds. Specifically, they seek to reach the next stage of success through access to superior resources and turnkey platforms that empower scalable growth, while at the same time, working within cultures and with relationship managers that are the right fit for their practices.  We look forward to helping Comprehensive Strategies and many other independent practices to expand and grow their businesses."

About Comprehensive Strategies
Co-founded and led by industry veterans Joe Sullivan and Bill O'Brien, Comprehensive Strategies provides both fee and commission based financial advice and investment management services across 15 states, with a particular emphasis on the New England region, to pre-retirees, retirees and retirement plans of companies of all sizes in terms of revenues, employees and employee retirement plan participation.  Additionally, the firm has significant experience helping clients with defined benefit and defined contribution plan rollover needs.  Comprehensive Strategies emphasizes holistic financial planning and investment management that helps clients achieve their life goals.  Susan Hayes, Executive Associate, and Cindy Sullivan, Executive Assistant, emphasize this approach by providing extremely high-efficient, personalized service to each client. For more information, please visit www.sullivan-financial.com or www.wmjobrien.com.

About Cetera Advisors
Cetera Advisors LLC is an independent broker-dealer and registered investment adviser (RIA) firm offering efficient and convenient access to an extensive network of people, products and services to approximately 1,300 financial professionals. As a member of Cetera Financial Group, Inc., the retail investment advice platform of RCS Capital Corporation (NYSE: RCAP), the firm is able to offer all the benefits of a large, well-capitalized broker-dealer, including innovative technology, leading wealth management and advisory platforms, and comprehensive broker-dealer and RIA services, with the personal relationships often found only at a boutique firm.

Cetera Advisors is a member of the Securities Investor Protection Corporation (SIPC) and a member of the Financial Industry Regulatory Authority, Inc. (FINRA). For more information, visit www.ceteraadvisors.com.

About Cetera Financial Group
Cetera Financial Group is the retail investment advice platform of RCS Capital Corporation (NYSE: RCAP). It is comprised of eleven firms – four legacy Cetera-branded firms (Cetera Advisors, Cetera Advisor Networks, Cetera Investment Services, marketed as Cetera Financial Institutions, and Cetera Financial Specialists) along with First Allied Securities, Investors Capital, J.P. Turner and Company, The Legend Group, Summit Brokerage and recently acquired VSR Financial Services and Girard Securities. The platform is the second largest independent financial advisor network in the nation by number of advisors, as well as a leading provider of retail services to the investment programs of banks and credit unions. Cetera Financial Group delivers award-winning wealth management and advisory platforms, comprehensive broker-dealer and registered investment adviser services, and innovative technology to over 9,500 independent financial professionals and over 600 financial institutions nationwide. Through its distinct firms, Cetera Financial Group offers the benefits of a large, established and well-capitalized broker-dealer and registered investment adviser, while serving independent and institutions-based financial advisors in a way that is customized to their unique needs and aspirations. Cetera Financial Group is committed to helping advisors grow their businesses and strengthen their relationships with clients. For more information, visit www.ceterafinancialgroup.com.

About RCS Capital
RCS Capital Corporation (NYSE: RCAP) is a full-service investment firm expressly focused on the individual retail investor. With operating subsidiaries including retail advice services, wholesale distribution, investment banking, capital markets, investment research, investment management and crowdfunding, RCS Capital's business is designed to capitalize, support, grow and maximize value for the investment programs it distributes and the independent advisors and clients it serves. Additional information about RCS Capital can be found on its website at www.rcscapital.com. RCS Capital may disseminate information about itself, including the results of its operations and financial information, via social media platforms such as Facebook, LinkedIn and Twitter.

Important Notice
The statements in this press release include statements regarding the intent, belief or current expectations of Cetera Advisors and Cetera Financial Group and members of their respective management teams, as well as the assumptions on which such statements are based, and generally are identified by the use of words such as "may," "will," "seeks," "anticipates," "believes," "estimates," "expects," "plans," "intends," "should," "look forward" or similar expressions. Actual results may differ materially from those contemplated by such forward-looking statements due to certain factors. Additional factors that may affect future results are contained in RCS Capital's filings with the SEC, which are available at the SEC's website at www.sec.gov. Further, forward-looking statements speak only as of the date they are made, and none of Cetera Advisors, Cetera Financial Group nor RCS Capital undertake any obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results over time, unless required by law.

Media Contacts:

Joseph Kuo
Haven Tower Group
Tel: 424.652.6521
[email protected]

Matthew GriffesHaven Tower Group
Tel: 206.402.5853
[email protected]  

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SOURCE Cetera Financial Group