Better World Club and Gales Creek Insurance Introduce Bicycle Insurance [Manufacturing Close – Up]

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Better World Club, an auto club, announced that it has partnered with Gales Creek Insurance Services of Portland, Oregon, a division of JD Fulwiler, so that its members can receive GCIS's BIKEon, accident and liability insurance for bicyclists.

According to a release, offered exclusively to members enrolled in Better World Club's bicycle roadside assistance program, BIKEon provides accident insurance for the cyclist providing up to $100,000 to reimburse him for his bills, and liability payment of up to $1 million for each occurrence in the event of an accident that is caused by the bicyclist and results in injuries to other people or damage to property. Cyclists who ride standard road bikes, mountain bikes or electric bikes will be covered under this new policy.

The groups said that because comprehensive BIKEon Accident and Liability Insurance policy is included in its $39.95 bicycle roadside assistance program at no additional charge for the primary member, it is available with or without Better World Club's auto club memberships. Bicycle Associates can be added for $17.00 each which includes both roadside assistance and the insurance.

"Because there's been such an increase in the number of cyclists on the roads, there's also a higher chance that they'll get into an accident and incur huge medical bills or be sued. As a result, we keep getting more and more calls asking for insurance coverage to cover cyclists comparable to the benefits drivers enjoy," said Mitch Rofsky, President of Better World Club. "GCIS's accident and liability insurance coverage gives riders peace of mind in knowing that their expenses will be taken care of in the event of an accident, and that they are not taking a financial risk by getting out of their cars and onto their bikes."

"Cyclists are an integral part of the larger American movement to wean our society off polluting fossil fuels, and deserve adequate protection while on the roadways," said Jeffrey M. Lang, head of research and New Product Development at Gales Creek Insurance Services. "BIKEon fills the crucial need for Accident and Liability Insurance protection, and is an aid to achieving our sustainability goals. We are proud to launch this highly affordable program with America's only eco-friendly roadside assistance organization, The Better World Club."

The groups added that over 10 years of research went into the new BIKEon product developed by Gales Creek Insurance Services who listened to individuals, leading organizations in the cycling community and public policy experts focused on the promotion of alternative transportation in America. Gales Creek also studied similar cycling programs available to consumer groups and clubs in other nations including Australia, Holland and Great Britain, so that American's who bike to work or for recreation could get affordably priced cycle insurance. BIKEon was designed to deliver on this promise of a low coast but comprehensive people's bike insurance program.