Transamerica Offers Funeral Planning Benefit For IUL Policies
Transamerica announced today that it is now offering a new funeral concierge benefit at no direct cost for qualifying life insurance policyholders. Transamerica developed this new benefit, the Concierge Planning Rider, to provide grieving beneficiaries valuable resources to help plan the funeral of the insured person. This new benefit provides access to a third-party service provider, Everest Funeral Package, LLC. Services include 24/7 access to an expert consultant who assists with planning the funeral and negotiating funeral expenses, as well as online tools for creating a will and other estate planning documents and an online secure location for storage of these documents. The rider is available at no direct cost to policyholders for qualifying Financial Foundation IUL (2017CSO) policies.
“Transamerica is providing this service to help families through one of their most difficult times. This new benefit lifts some of the burden from grieving families. Expert help is available 24/7 to help plan the funeral and save money on funeral costs,” said Blake Bostwick, Chief Executive Officer of the Individual Solutions division at Transamerica. “We are always looking for ways to support our policyholders better. End of life discussions are difficult, and this new rider can help facilitate those conversations and provide real and much-needed peace of mind to our customers and their families.”
The new rider from Transamerica gives the family access to funeral planning and concierge services to help reduce the stress and expense of funeral planning. Everest’s expert consultants compare and negotiate best prices to save money, personalize the funeral plan, and assist in paperwork. In addition, their services include a secure online vault for copies of policyholders’ vital documents such as their will, medical directive, and power of attorney, saving families the time and worry of locating these documents after the passing of a loved one. For qualifying policies, Transamerica may make a portion of the death benefit available in as little as three days to cover funeral-related or other expenses. Everest is there to assist the family in completing paperwork and to help coordinate with Transamerica.
“Everest exists to advocate for families, be their champion, and offer support during one of life’s most challenging times,” said Mark Duffey, President and CEO of Everest Funeral Package, LLC. “We’re proud to partner with Transamerica as they continue to find ways to put families first. Our relationship is a natural fit. Both Everest and Transamerica are deeply committed to helping people make informed decisions today so they can worry less about tomorrow.”
Transamerica policyholders with qualifying life insurance plans will receive information on how they can opt-in for the rider at no additional cost.


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