State of the Industry Address from Transamerica Brokerage CEO to be a Highlight of Life Insurance Direct Marketing Association 2013 Fall Meeting & Showcase - Insurance News | InsuranceNewsNet

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State of the Industry Address from Transamerica Brokerage CEO to be a Highlight of Life Insurance Direct Marketing Association 2013 Fall Meeting & Showcase

- Michael Babikian to address key issues driving the life insurance industry and provide a glimpse into the near- and long-term future of the business   –

ATLANTA, GA – September 6, 2013 -- Michael Babikian, President and CEO of Transamerica Brokerage will deliver a revealing  “State of the Industry” address at the 10th annual Life Insurance Direct Marketing Association (LIDMA) Fall Meeting & Showcase – taking place September 22 through September 25, 2013 at the Balboa Bay Club in Newport Beach, CA.

Mr. Babikian’s presentation is part of a rich agenda for the insurance industry’s top annual meeting for producers, direct marketers and agencies involved in direct response sales and processing.

“Michael Babikian is one of the top executives in the life insurance industry and our attendees are really looking forward to his assessment of the present challenges and opportunities in our industry and how we can use that information to succeed and service our clients in the future,” said Andy Meehan, President of LIDMA. “Mr. Babikian’s presentation is one of the reasons we are experiencing record attendance for this year’s event.”

Mr. Babikian’s presentation will provide insight on numerous key industry subjects including the impact of the current low interest rate environment on the life insurance industry and the effect of rates adjustments in the future. He will also provide detail on how increasing regulation regarding reserve requirements and fiduciary responsibilities will steer the industry.

“I’ve had a preview of Mr. Babikian’s presentation and I am most excited at the profile he provides of today’s life insurance consumer and how they will continue to evolve over the next several years,” said Meehan. “We need this insight of our consumer and their changing needs and preferences to know how to best market, sell and serve our clients.”

In addition to the “State of the Industry” address, the agenda for this year’s event includes industry panel discussions, detailed “State of the Channel” address, updates on the evolution of the LIDMA E-Process and Process Improvement success stories. Presentations from numerous industry experts and networking sessions are also featured during the three-day event.

“Our Fall Meeting & Showcase continues to draw the best-of-the-best in our industry – both as speakers and attendees,” says Meehan. “Coupling high quality presentations with the latest technology and process advancements on display in our Showcase delivers a very rounded, valuable experience for our attendees.”

Attendance at the Fall Meeting & Showcase is available only to LIDMA members. Annual membership in LIDMA is $999 for direct marketers, producers, BGAs, IMOs and financial institutions and also includes one conference registration for the Fall Meeting & Showcase. Producer members can register an unlimited number of attendees from their agency for an additional $299 each.

In addition to membership, LIDMA conference registration is $649. For 2013, carrier, exam company and business partner members are encouraged to include their chief underwriting officers at a special event attendance rate of $299.  This rate is also extended to chief technology, information, marketing and operating officers, as well as legal professionals with member firms.

For more information on LIDMA membership visit www.lidma.org.

For room reservations, attendees should contact the Balboa Bay Club at (949) 645-5000 and ask for the LIDMA Fall Meeting rate of $225.

Attendees should plan to arrive on Sunday, September 22 and depart on Wednesday, September 25.

About LIDMA
LIDMA is the primary association dedicated to supporting businesses and professionals active in direct sales of life insurance products to consumers – the fastest growing sales segment in the life insurance industry.  The not-for-profit organization is committed to helping members boost their revenues and reduce costs. 

For more information visit www.lidma.org.

Media Contact: Michael Biagiotti
(561) 702-0109
[email protected]

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