SBLI Lowers OmniTrak Term Rates and Expands Underwriting Flexibility

Updates help agents offer more competitive coverage and meet more clients’ protection needs

WOBURN, Mass.--(BUSINESS WIRE)--
The Savings Bank Mutual Life Insurance Company of Massachusetts (“SBLI”) today announced lower rates and expanded underwriting guidelines for OmniTrak Term, giving financial professionals more opportunities to help clients secure affordable life insurance through a streamlined, digital experience.

Effective October 14, 2026, the rate reductions apply to qualifying new and pending OmniTrak Term business that meets the following criteria:

• 20- or 30-year term coverage

• Preferred or Preferred Plus underwriting class

• Insureds ages 35–50
  
• Face amount of $500,000 or more

SBLI also expanded OmniTrak underwriting flexibility in two key areas. First, it liberalized family history guidelines by lowering from age 65 to 60 the age at which one or both parents’ deaths from cardiovascular disease or familial cancer are considered in class guidelines. Family history requirements are now waived entirely for insureds age 60 and older. Second, simplified age bands and increased income multiples allow agents to help more clients get the protection they need.

“Today’s changes are the second phase of improvements we’ve implemented this year to lower prices and provide greater underwriting flexibility to agents and their clients,” said Jeff Maxwell, vice president, Independent Distribution at SBLI. “We are excited to make OmniTrak more competitive in one of the faster-growing segments of the term life insurance market, particularly for those looking for larger coverage amounts.”

OmniTrak Term is widely available to financial professionals through several leading life insurance distribution platforms. To learn more, visit SBLI.com/OmniTrak.

About SBLI

For more than 115 years, The Savings Bank Mutual Life Insurance Company of Massachusetts (“SBLI”) has offered simple, dependable life insurance solutions to families across the United States. With a focus on clarity, personal support and long-term trust, SBLI provides term and whole life products that help people protect what matters most. SBLI has been recognized on the Forbes list of America’s Best Insurance Companies 2027. For more information, visit www.sbli.com.

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Alexander Caswell
Regan Communications Group

617-488-2885

scaswell@regancomm.com

Source: The Savings Bank Mutual Life Insurance Company of Massachusetts