ProfNet Experts Available on Estate Planning, Retirement Security, More

NEW YORK, Sept. 4, 2018 /PRNewswire/ -- Below are experts from the ProfNet network who are available to discuss timely issues in your coverage area.

You can also submit a query to the hundreds of thousands of experts in our network – it's easy and free. Just fill out the query form to get started: http://prn.to/queryform

EXPERT ALERTS

• Why Estate Planning Still Matters
• National Retirement Security Week: 5 Steps to Rescue Your Retirement
• Fear as Fuel for Success
• 2 Must-Know Metrics for Any Business
• 4 Must-Haves for Scaling Your Business

MEDIA JOBS

• US Culture Writer – The Independent (NY)
• Story Editor – Barron's (NY)
• Money & Politics Reporter – MarketWatch (DC)

OTHER NEWS & RESOURCES

• Listen In: 10 Game-Changing Sports Podcasts for News and Information
• Want more online ad revenue? A new AP report tells publishers how to capture digital dollars
• Blog Profiles: Keto Blogs

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EXPERT ALERTS

Why Estate Planning Still MattersAndrew WelpWealth Transfer Advisor
Savant Capital Management
You may have heard that the Tax Cuts and Jobs Act raised the shared Federal Estate Tax Exemption level to over $22 million for a married couple. It is estimated that this increase will reduce the number of estates subject to Federal Estate Tax in 2018 from 5,500 to only 1,700, which represents approximately only 0.1% of the estates to be filed in 2018. As a result, worrying about the Federal Estate Tax is essentially off the table for almost every family in the U.S. It turns out, however, there is an abundance of reasons to still do estate planning, many of which are just as important, if not more so, as any potential tax issues that are no longer on the radar. Welp can discuss the numerous reasons proper estate planning remains vital regardless of the Federal Estate Tax Exemption amount, and would remain so even if the Federal Estate Tax was repealed in its entirety. He says: "If you haven't begun planning your estate, there is no better time to start than now. Like so many other aspects of our lives, an ounce of prevention is worth a pound of cure."
Bio: https://www.savantcapital.com/team-member/Andrew-J.-Welp
Contact: Catherine Povalitis, [email protected] 

National Retirement Security Week: 5 Steps to Rescue Your RetirementPamela YellenPresident
Bank On Yourself
For National Retirement Security Week coming up on Oct. 21-27, Yellen offers her five steps to rescue your retirement: "1) Don't put your head in the sand; that won't make the problem go away. 2) When calculating how much you'll need in retirement, use the currently recommended savings withdrawal rate of 2.8%, and assume you'll live to at least age 95 because there's a good chance you or your partner will. 3) Don't rely too much on volatile, unpredictable, government-sponsored retirement accounts for income in retirement. If you don't know the minimum guaranteed value of your savings when you want to tap into them, you don't have a plan, you're gambling. 4) Don't rely too much on Social Security or a public pension fund, for the reasons discussed above. 5) Save more in guaranteed, safe, and liquid financial vehicles."
Yellen is a financial investigator and the author of two New York Times best-selling books, including her latest, "The Bank On Yourself Revolution: Fire Your Banker, Bypass Wall Street, and Take Control of Your Own Financial Future." She investigated more than 450 financial strategies seeking an alternative to the risk and volatility of stocks and other investments, which led her to a time-tested, predictable method of growing wealth now used by more than 500,000 Americans.
Online Press Kit: http://pamelayellen.onlinepresskit247.com
Website: https://www.bankonyourself.com
Contact: Jennifer Thomas, [email protected]

Fear as Fuel for SuccessPatrick SweeneyAuthor and Leadership Expert
Fear as Fuel
Sweeney can brilliantly discuss why fear is fuel for success in business and life. He has science to explain why. In his lifetime, Sweeney started three technology companies. He has broken world records. He mountain-biked up Mount Kilimanjaro. He was an Olympic-level athlete. He has spoken at TEDx and Talks at Google. And it wasn't until he survived a rare form of leukemia that he unearthed the one element to which he credits the successes he has had in life: fear. Says Sweeney: "We don't need to give up things like money, career or business to find the joy that evades us. We can still have it all, but we need to face our fears, learn to use our primal drivers, embrace the adventurer within again and become the truest representation of ourselves."
Sweeney's book, "Fear as Fuel," comes out in early 2019.
Website: www.patricksweeney.com
Contact: Dani Mackey, [email protected] 

2 Must-Know Metrics for Any BusinessDave WoodwardChief Revenue and Business Development Officer
ClickFunnels
"There are two metrics you must to know to create and scale any offer: CAC and ACV. CAC is your cost to acquire a customer. What is it actually costing you to get someone to be a buying customer? Spend less here than your ACV and you've got a homerun. ACV is your average cart value — the average amount customers spend when they purchase from you. To get this number, take your gross sales and divide by the number of customers. If this number is more than your CAC, then every marketing dollar you spend is making you money. Your customers are paying you to market to them."
Woodward is the Chief Revenue and Business Development Officer of ClickFunnels and host of the weekly ClickFunnels Podcast, Funnel Hacker Radio. 
Online Press Kit: http://clickfunnels.onlinepresskit247.com
Website: www.ClickFunnels.com
Contact: Michelle Tennant, [email protected]

4 Must-Haves for Scaling Your Business Allison MaslanCEO, Founder
Pinnacle Global Network
"Scaling a high-growth company is an exciting adventure, but it can feel like drinking from a fire hose. Failure to make the right moves can result in lost customers, missed revenue opportunities, and the possibility of the business imploding altogether. Here are four pieces that must be in place to make your scaling venture a success: 1) Hire Forward: You must continually be attracting and retaining A players to lead your team, keep up with your customers' demands, and manage cash flow. 2) Systematize Everything: Scaling a company's operations requires all hands on deck and a tight ship when it comes to systems and processes. 3) Support Your Peeps: Create a passionate culture to keep everyone motivated and committed. When your employees are happy, they want to keep your customers happy. 4)Maintain the Customer Experience: It is one thing to be able to make customers feel great because you can wrap your arms around everything when your business is smaller. Keeping that same level of service as you grow is crucial to maintaining happy customers that want to come back again and again."
Maslan is the CEO and founder of Pinnacle Global Network, offering business mentorship and mastermind programs to established business owners who want to accelerate their growth, capitalize on their success, and balance it all with a meaningful life. She is also the author of two books: Amazon #1 bestseller "Blast Off!: The Surefire Success Plan to Launch Your Dreams into Reality", and her newest book "Scale or Fail: How to Build Your Dream Team, Explode Your Growth, and Let Your Business Soar" (October 2018, Wiley), which hit #1 on Amazon even before its release. For further high-impact support, watch Allison's free video series for business owners, "The Scale Blueprint" for Established Companies That Want to Multiply Their Growth.
Online Press Kit: http://allisonmaslan.onlinepresskit247.com
Website: www.AllisonMaslan.com
Contact: Michelle Tennant, [email protected]

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MEDIA JOBS

Following are links to job listings for staff and freelance writers, editors and producers. You can view these and more job listings on our Job Board: https://prnmedia.prnewswire.com/community/jobs/

• US Culture Writer – The Independent (NY)
• Story Editor – Barron's (NY)
• Money & Politics Reporter – MarketWatch (DC)

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OTHER NEWS & RESOURCES

Following are links to other news and resources we think you might find useful. If you have an item you think other reporters would be interested in and would like us to include in a future alert, please drop us a line at [email protected]

• Listen In: 10 Game-Changing Sports Podcasts for News and Information. Podcasts are a great source of news and entertainment for journalists and consumers: https://prn.to/sportspodcasts

• Want more online ad revenue? A new AP report tells publishers how to capture digital dollars. Generating digital dollars just got easier: https://prn.to/onlinerev

• Blog Profiles: KETO Blogs. Each week, we select a topic and handful of blogs that do a great job contributing to the conversation. This week, we look at keto blogs: https://prn.to/ketoblogs 

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