Plum Life and London Underwriters Jointly Announce New Distribution Agreement - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Newswires
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Newswires
Newswires RSS Get our newsletter
Order Prints
January 26, 2022 Newswires
Share
Share
Post
Email

Plum Life and London Underwriters Jointly Announce New Distribution Agreement

Business Wire

New Agreement will give over 8,000 wholesale Property and Casualty agents access to the Plum Life Insurance Selling Platform

BERKELEY HEIGHTS, N.J.--(BUSINESS WIRE)--
Plum Life Inc. and London Underwriters jointly announced today a new distribution agreement that will give London Underwriters’ 8000 agents access to Plum Life’s 100% digital selling platform. Plum Life’s friction-free experience simplifies the selling process for agents and still provides highly competitive coverage for clients.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20220126005205/en/

“We’re very excited about the opportunity to work with Plum Life,” says Jessica Gutheil, CMO of London Underwriters. “We see demand for life insurance products increasing,” says Gutheil. “And with Plum Life now available to our agents, we can easily offer affordable life coverage to our clients. The simplicity and ease of the Plum solution is a perfect fit for our agents and our clients love the completely digital experience.”

With highly competitive pricing, automated case management and the ability to get quick decisions, Plum Life was built for agents who do not want to spend time on administration. The simplicity of the platform is also attractive to agents who have traditionally stayed away from life insurance.

“We’ve always believed our solution is ideal for agents outside the core life insurance space. Our simplified approach makes it easy and empowers new agents to sell life insurance," says Manish Bhatt, CEO & Co-Founder of Plum Life. “Working with London Underwriters expands our reach and ensures more clients have access to life insurance and are getting the coverage they need,” says Bhatt.

Additionally, the Plum Life portal gives insurance agents access to a suite of digital marketing tools to help agents find new clients. Agents can also interact with clients within the portal, send reminders and track the progress of a case.

About Plum Life

Plum Life is on a mission to create the ideal life insurance experience where the confidence of working with an advisor and the ease and convenience of buying online meet in one place. At its core, Plum Life is a Life Insurance technology company. The company offers an agent-only digital experience designed to simplify the entire process of selling life insurance from quoting to application to issue. Designed especially for the life insurance industry, Plum Life’s integrated platform combines the capabilities of a modern technology company and the personal attention and service of an advisor. Founded in 2020, and based in Berkley Heights, New Jersey, the company leverages its proprietary technology platform fueled by Machine Learning, Behavioral Science, AI and Swiss Re's Magnum. Learn more at www.helloplum.com.

About London Underwriters

London Underwriters is an insurance wholesale broker that specializes in writing property and casualty insurance. As the nation's largest Insurtech distributor, London Underwriters offers their appointed agents several Insurtech programs where agents can quote and bind online plus hundreds of traditional brokerage markets they can submit business to. If you are interested in becoming an appointed agency of London Underwriters, visit www.londonuw.com for more information.

Access helloplum.com/presskit for information.

src="https://cts.businesswire.com/ct/CT?id=bwnewssty=20220126005205r1sid=acqr8distro=nxlang=en" style="width:0;height:0" />

View source version on businesswire.com: https://www.businesswire.com/news/home/20220126005205/en/

Media:

Rahim Rajpar
CMO Co-Founder

Plum Life

617 939 1312

[email protected]

Media:

Jessica Gutheil
CMO

London Underwriters

(786) 870-4092

[email protected]

Source: Plum Life Inc.

Older

Shares of Progressive Corporation (The) (PGR) Exceed 52-Week High

Newer

Stillwater Insurance Group Selects Betterview

Advisor News

  • Your client wants to cash out an annuity. Here’s what to consider
  • How student loan debt impacts 401(k) balances
  • The ‘sandwich generation’ faces compounded barriers to retirement savings
  • Benefit Costs Squeeze Schools, Driving Cuts, Tax Hikes And Difficult Tradeoffs
  • Why client insurance needs could change even if their life doesn’t
More Advisor News

Annuity News

  • AM Best to Discuss Its Views on Private Credit Surge and Risks at 2026 NAIC/NIPR Insurance Summit
  • OID recovers $260M in life insurance benefits
  • NUNN BILLS TO COMBAT PAYMENT SCAMS, CUT FINANCIAL RED TAPE PASS FINANCIAL SERVICES COMMITTEE
  • SS&C Black Diamond Expands Annuities & Insurance Marketplace with New Insurance Capabilities and Carriers
  • Regulators urged to sharply limit hypothetical data in annuity illustrations
More Annuity News

Health/Employee Benefits News

  • Federal audit seeks $47M refund from UnitedHealthcare
  • AM Best Upgrades Credit Ratings of Bupa Insurance Company
  • Some Oregonians will get $500 Obamacare checks. Who qualifies?
  • Aging Issues: Long-term care requires a plan
  • Top insurance official recommends task force for studying Idaho’s most critical healthcare issues
Sponsor
More Health/Employee Benefits News

Life Insurance News

  • AM Best Assigns Credit Ratings to Lasso Healthcare Insurance Company
  • A-Cap insurers face new takeover push in South Carolina
  • AM Best Affirms Credit Ratings and Assigns National Scale Rating to Allianz Ayudhya General Insurance Public Company Limited
  • Winged Keel Group Welcomes Scott Henderson, Expanding Institutional Relationships and Presence Across Midwest
  • Former Wynn principal Sheckles claims age discrimination
Sponsor
More Life Insurance News

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Press Releases

  • Lauren Sinnott Named to Ragan’s Top Women in Marketing Awards, Class of 2026 
  • Classic Car Insurer OpenRoad Insurance Expands to 40 U.S. States in Two Years
  • How Aspire General Turned an Early Technology Bet Into Claims Automation at Scale with Kyber
  • Adjusto launches AI-Native contents claims services powered by its technology platform
  • URL Insurance Group Celebrates 40 Years of Service, Growth, and Industry Leadership
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.