It’s Time: Lincoln Financial Group Launches New Apple Watch-Compatible App

Business Wire

RADNOR, Pa.--(BUSINESS WIRE)-- To keep retirement top of mind, and literally at hand, Lincoln Financial Group’s (NYSE: LNC) Retirement Plan Services business announced today that the Lincoln Financial Mobile App is now available on the Apple Watch through the Apple App Store. Participants can check their account balances and view their retirement income projection, as well as see their asset allocation and three most recent transactions on the watch.

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Lincoln Financial Group launches its Apple Watch app (Photo: Business Wire)

“With Apple Watch functionality, our goal is to make sure people keep thinking about their retirement, and what they can do to ensure they will have the retirement they envision,” said Jamie Ohl, president, Retirement Plan Services, Lincoln Financial Group. “Now participants can conveniently check if they’re on track, stay engaged with their plan and keep other financial priorities from derailing their retirement savings goals.”

Lincoln Financial’s 2017 Retirement Power^®Participant Study showed the more competing priorities a participant reports, the less money they contribute to their retirement plan. Only 36 percent of individuals with eight or more competing priorities are contributing 10 percent or more to their retirement plan.

“The Apple Watch gives us one more way to cut through the clutter and connect with participants, to encourage them to take action to help meet their retirement goals,” said Sharon Scanlon, head of customer experience, Retirement Plan Services. “A participant could see the income projection and decide to increase their contribution, or remember that it’s time to schedule their annual meeting with a Retirement Consultant — both positive actions that can help them save more for their retirement.”

The app relies on a wirelessly connected iPhone. It represents the most recent enhancement of the Retirement Plan Services’ customer experience, which is focused on leveraging a combination of high-touch and high-tech service to drive positive outcomes.

About Lincoln Financial Group

Lincoln Financial Group provides advice and solutions that help empower people to take charge of their financial lives with confidence and optimism. Today, more than 17 million customers trust our retirement, insurance and wealth protection expertise to help address their lifestyle, savings and income goals, as well as to guard against long-term care expenses. Headquartered in Radnor, Pennsylvania, Lincoln Financial Group is the marketing name for Lincoln National Corporation (NYSE:LNC) and its affiliates. The company had $241 billion in assets under management as of June 30, 2017. Learn more at: www.LincolnFinancial.com. Find us on Facebook, Twitter, LinkedIn, and Instagram. To sign up for email alerts, please visit our Newsroom at http://newsroom.lfg.com.

About Retirement Plan Services

For more than 50 years, Lincoln Financial Group’s Retirement Plan Services (RPS) business has been helping savers boost their retirement readiness through employer-sponsored plans. Our retirement plans help employers recruit and retain top talent, while our combination of high-tech and high-touch service creates an engaging customer experience that drives positive outcomes. The RPS business helps people understand how steps they take today can help them get to and through retirement tomorrow. The business serves approximately 1.4 million participants through 21,000 plan sponsors with $63 billion in assets under management as of June 30, 2017.

About the Lincoln Retirement Power^® Participant Study

The 2017 Lincoln Retirement Power^® Participant Study is based on a national survey of 2,509 full-time workers ages 21 to 70 who have been contributing to their current employer’s defined contribution retirement plan for at least one year — with data weighted by demographics to mirror the total population. Established in 2010, Retirement Power is a platform for research and viewpoints on central issues related to retirement planning. The program seeks to identify forward-thinking ways to help plan sponsors, advisors, intermediaries and participants. As part of the program, Lincoln sponsors both proprietary and third party research with an emphasis on what drives better retirement outcomes.

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