Applied Systems today announced the acquisition of TechCanary, the leading insurance CRM system built on the
"In the digital age of insurance, agencies, insurers and MGAs are placing greater focus on front office applications to more effectively automate the selling and marketing processes to both prospects and customers," said
TechCanary's insurance CRM will be integrated with Applied Epic, the world's most widely used agency management system, to enable agencies, insurers and MGAs to utilize the
"As the demand for sales and marketing automation is increasing at a rapid pace, we recognized an opportunity with Applied for our customers to benefit from the broader, more global product portfolio as well as Applied's technical resources and support services," said
"We are excited to see TechCanary and Applied come together. Applied's global expertise and scale in the P&C insurance industry, combined with the power of the Salesforce platform, will deepen industry specific CRM capabilities for the benefit of Applied's customers," said Jeff To, global head of Insurance, Salesforce.
For more information on this acquisition, please click here.
About Applied Systems
Applied Systems is the leading global provider of cloud-based software that powers the business of insurance. Recognized as a pioneer in insurance automation and data exchange between brokerages, insurers and their clients, Applied is the world's largest provider of agency and brokerage management systems, serving customers throughout
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