Lovelace Health Plan Selects ikaSystems to Transform Critical Business Processes

Business Wire, Inc.

Lovelace Partners with ikaSystems for Automation of Sales Processes

SOUTHBOROUGH, Mass.--(BUSINESS WIRE)-- ikaSystems, a premier provider of enterprise, web-based core administrative solutions for the healthcare payer market, today announced that Lovelace Health Plan, a part of Lovelace Health System of Albuquerque, N.M., has selected ikaSystems to transform mission-critical business processes, including customer relationship management, campaign management, and sales to individuals, families, and groups. Using ikaSystems’ solutions, Lovelace Health Plan expects to grow faster and more cost-effectively through the automation of sales workflows that were previously hampered by cumbersome manual processes and legacy systems. This transformation, which will support Lovelace Health Plan’s growth strategy and retention of more than 180,000 lives, is expected to improve throughput by 30% while reducing administrative costs up to 15% for those lines of business influenced by our new automation tools. Critically, Lovelace Health Plan will use ikaSystems’ solutions to connect with health insurance exchanges – both private and state-sponsored.

Lovelace Health Plan is implementing ikaSystems’ Sales Platforms and ikaCRM. ikaSystems Sales Platforms automate all steps in the sales process, including prospecting, quoting, underwriting, enrollment and ID card generation, speeding the time from lead to close while minimizing internal administrative efforts and cost. Sales staff and brokers obtain immediate quotes for their prospects and clients, quickly tailor and fine-tune plans and programs to fit client needs, and easily illustrate the differences between all plan options — all with a few clicks of a mouse. ikaCRM will enable Lovelace Health Plan to automate lead, campaign, event and literature management processes to improve efficiency and efficacy.

“In today’s healthcare environment, flexibility is no longer a luxury – it is essential to thriving amid rapid change,” said Doug Gullino, Vice President, Commercial Sales at Lovelace Health Plan. “We went through a rigorous process to identify a partner that would help us transform how we market and sell across our business and connect with exchanges. ikaSystems’ innovative, highly user-configurable platform, its ability to help us reduce costs, and its exchange capabilities stand out from the competition. Transforming our sales processes is critical – and we view this is a first step in what we believe will be a long, mutually beneficial relationship with ikaSystems.”

“We’re thrilled to enter into this partnership with Lovelace Health Plan, a forward-thinking organization with a collaborative approach to transforming its business,” said Joe Marabito, President and CEO of ikaSystems. “Leading plans like Lovelace Health Plan are continuing to implement strategies to dramatically reduce costs while increasing efficiency through the automation of business processes. We look forward to working with Lovelace Health Plan to help it realize increased efficiency and superior service for its constituents.”

About Lovelace Health Plan

Since 1973, Lovelace Health Plan has worked closely with physicians and our health care system to design programs and benefits that keep plan members healthy and informed of their choices. Today, Lovelace Health Plan offers a full portfolio of managed care plans, providing insurance coverage for more than 230,000 people in communities across New Mexico. Our health plans cover more than 2,000 employer groups and thousands of Medicare-eligible individuals and their families. For more information, visit www.lovelacehealthplan.com.

About ikaSystems Corp.

ikaSystemsis healthcare payers’ premier provider of enterprise, web-based technologies for commercial, Medicare and Medicaid lines of business. ikaEnterprise, the company’s flagship product, provides transformative opportunities via cost reduction and flexibility throughout health care organizations’ businesses — from marketing and sales through claims administration and customer service, to care and quality management — all on a single integrated platform. Using our agile, modular technology, organizations can proactively lower administrative and medical care expenses, guide members to better outcomes, drive superior service, and thrive in today’s challenging environment. To learn more, please visit www.ikasystems.com.

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