InfoAlchemy Pioneers Consumer Engagement in Healthcare And Appoints Dr. Blake J. Williamson to Board of Advisors

Washington, DC (PRWEB) June 28, 2012

InfoAlchemy announces the key addition of Dr. Blake J. Williamson to its Board of Advisors.

InfoAlchemy is a pioneer in mobile engagement solutions for both insured and uninsured consumers to find significant savings on their healthcare costs while improving the quality of their care. Insured consumers gain access to InfoAlchemy’s Engage+ platform through their health plan, employer, or Medical Home. Uninsured and under-insured consumers benefit from InfoAlchemy’s Medvana – http://www.medvana.com – platform that extends steep discounts over Retail prices for prescription drugs.

Dr. Williamson is an accomplished clinician and senior healthcare executive with more than 20 years of experience leading transformations in Healthcare across integrated health systems, managed care organizations, and physician practices and was most recently the Chief Medical Officer of Blue Cross Blue Shield of Kansas City. He has a vision for how best to create innovative approaches to reducing costs and improving the quality of care from within the industry at a time of unprecedented change and opportunity in Healthcare.

“For some time now American consumers have been able to access information about the cost and treatment of their health condition to better manage their own care. InfoAlchemy’s innovative use of mobile technology drives action by engaging the patient at the right time and place. I am thrilled to be a part of a movement to help Health Plans and Provider groups build trusting relationships with their members through better transparency, steerage and care management,” said Dr. Williamson.

“We are excited to welcome Dr. Williamson to our growing team,” said Sriram Iyer, CEO of InfoAlchemy. “His guidance will help us build clinically rigorous solutions that enable patients to manage their chronic diseases and prevent high-cost cases. Engaging patients through mobile is fundamental to bridging the care divide and enabling health care to be both clinically effective as well as financially efficient.”

While Health Plans race to adapt to reform, other industries such as retail banking are enjoying 300-400% increases in customer engagement by leveraging mobile phone apps. Consumers are increasingly looking to mobile apps to find local savings, seek help and manage their day-to-day needs. Traditional methods of engaging consumers in healthcare have had very limited adoption because they do not provide the individual with actionable services when and where they require them.

Engage+ leverages mobile technology to steer plan members away from unnecessary high cost expenses and provides targeted, timely reminders to ensure patients take their drugs on time and see the doctor for necessary preventive care. Through its Medvana platform, InfoAlchemy finds local pharmacies that are willing to extend steep discounts on prescription drugs, enabling Medvana users to enjoy the same low prices as large insurance companies for their drugs and supplies.

To learn more about InfoAlchemy’s mobile Engage+ Solution for Health Plans please see here – http://tinyurl.com/7xwtdol.

Please follow InfoAlchemy on Twitter @EngagePlus.

About InfoAlchemy:

Washington, DC – based InfoAlchemy has pioneered development of proprietary web and mobile solutions that better engage the healthcare consumer. Through pricing transparency, targeted care management and social networks among care givers, InfoAlchemy enables patients to lower the cost of their care and improve their overall health. The Engage+ platform is designed to serve any risk-bearing organization that manages patient populations through commercial insurance, managed Medicaid, Medicare Advantage, the Medicare Shared Savings or other similar initiatives.

Read the full story at http://www.prweb.com/releases/2012/6/prweb9645077.htm