BCG Highlights Report – The Great Software Transformation: How to Win as Technology Changes the World

A report by The Boston Consulting Group (BCG) revealed that companies taking advantage of the "digital metasystem" are creating returns while weak performers have collectively destroyed hundreds of billions of dollars of shareholder value.

The report, "The Great Software Transformation: How to Win as Technology Changes the World," examines total shareholder return (TSR) performance of technology, media, and telecommunications (TMT) companies for the five-year period from 2008 through 2012.

According to a release, TMT companies are at the vanguard of creating products and services that will drive the digital metasystem -- the new digital environment that allows companies to mine big data and engage with customers anytime and anywhere. "The Great Software Transformation" argues that all companies -- but TMT companies in particular -- need to understand and embrace this new world and the role that software plays within it.

Software, for example, enables Google's driverless car to negotiate San Francisco's famously crooked and steep Lombard Street. Vehicles such as these will change the nature of driving, transform adjacent industries such as insurance, and create new opportunities in, for example, in-car entertainment and commerce.

More information:

www.bcgperspectives.com

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