Annuity & Life Reassurance America Inc. merges with Heritage Union Life Insurance Company

Business Editors/Financial Editors

RICHMOND, Va.--(BUSINESS WIRE)--January 9, 2009--Annuity & Life Reassurance America Inc., and Heritage Union Life Insurance Company, two subsidiaries of Heritage Union, LLC, have merged, the company announced today. The combined company will operate under the name Heritage Union Life Insurance Company as an Arizona domestic insurer with licenses in 42 states and the District of Columbia.

Within 30 days, Heritage Union will send notices about the name change to existing Annuity & Life Reassurance America policyholders. The name change will not otherwise impact policyholders.

The completion of this merger is an important step in the company’s plans to bring innovative new income protection life insurance products to market that are tailored specifically to meet the needs of middle-income American consumers. The purchase of Annuity & Life Reassurance America in 2008 and the consummation of this merger enable the Heritage Union family of companies to serve a broader market with its innovative SalaryShield® suite of income protection life insurance products.

For more information about SalaryShield income protection plans, visit www.salaryshield.com.

About Heritage Union

Founded in 2005 by financial services executives who experienced first-hand the intrusive, overly complex and frustrating nature of obtaining life insurance, the Richmond, Va.-based Heritage Union family of companies designs life insurance products aimed specifically at helping middle class American families protect their income in the face of premature death. Licensed, well-capitalized and staffed by industry professionals who recognize that shopping for life insurance should not require a crystal ball or MBA, Heritage Union is transforming an industry with new, innovative income-protection products under the SalaryShield brand that are easy to buy, affordable and understandable. For more information on the company, visit www.heritageunion.com.