2021 Bronco Sport SUV crushes its crash test, receives perfect score - Insurance News | InsuranceNewsNet

InsuranceNewsNet — Your Industry. One Source.™

Sign in
  • Subscribe
  • About
  • Advertise
  • Contact
Home Now reading Newswires
Topics
    • Advisor News
    • Annuity Index
    • Annuity News
    • Companies
    • Earnings
    • Fiduciary
    • From the Field: Expert Insights
    • Health/Employee Benefits
    • Insurance & Financial Fraud
    • INN Magazine
    • Insiders Only
    • Life Insurance News
    • Newswires
    • Property and Casualty
    • Regulation News
    • Sponsored Articles
    • Washington Wire
    • Videos
    • ———
    • About
    • Meet our Editorial Staff
    • Advertise
    • Contact
    • Newsletters
  • Exclusives
  • NewsWires
  • Magazine
  • Newsletters
Sign in or register to be an INNsider.
  • AdvisorNews
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Exclusives
  • INN Magazine
  • Insurtech
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Video
  • Washington Wire
  • Life Insurance
  • Annuities
  • Advisor
  • Health/Benefits
  • Property & Casualty
  • Insurtech
  • About
  • Advertise
  • Contact
  • Editorial Staff

Get Social

  • Facebook
  • X
  • LinkedIn
Newswires
Newswires RSS Get our newsletter
Order Prints
May 3, 2021 Newswires
Share
Share
Post
Email

2021 Bronco Sport SUV crushes its crash test, receives perfect score

Detroit Free Press (MI)

Don't underestimate the little brother.

The Bronco Sport 4-door SUV — often called a baby Bronco — has scored a coveted perfect crash test score from the independent, nonprofit Insurance Institute for Highway Safety.

This is a pretty big deal.

The 2021 Mustang Mach-E earned a Top Pick, which is a strong rating.

But the Bronco Sport is perfect with a Top Pick+ rating.

When it comes to crash test evaluation, the Bronco Sport ranks among the best in the small SUV category along with the Mazda CX-3, Mazda CX-5, Mazda CX-30, Nissan Rogue, Subaru Forester, Volvo XC-40 and Volvo XC-40 Recharge. All of these are 4-door models.

"In our studies, safety is the second most important factor as shoppers consider vehicles to buy," with reliability being first, said Michelle Krebs, executive analyst for the online marketplace autotrader.com. "Ford has delivered on safety wrapped in a cool package that has proven to be very popular."

The Bronco Sport rated higher than the luxury Lexus UX and Lincoln Corsair, as well as the Chevrolet Equinox, Ford Escape, Honda CR-V, Hyundai Kona, Hyundai Tucson, Hyundai Venue, Kia Sportage, Kia Seltos, Toyota C-HR, Toyota RAV4 and RAV4 Prime and Toyota Venza. All vehicles listed are 4-door models.

Engineers researched impact on the driver side, passenger side, roof strength, head restraints. Vehicles in the Top Safety Pick+ category have headlights that meet top safety standards on all available models.

"Some doubted Bronco Sport but we have crazy smart engineers that created a badass baby mountain goat for trails and have done it again with Top Safety Pick+," Mike Levine, Ford North America product communications manager, told the Free Press on Sunday.

While a big crash test list was released in September, the Insurance Institute for Highway Safety (IIHS) updates results as new products are released. The headline on the homepage touts the Bronco Sport for its "stellar ratings for crash protection and crash avoidance."

More: 2021 Ford Bronco Sport buyers see unexpected stardom; 'I just had no idea

More: Model Audra Mari snags Bronco Sport: How she's using it with Josh Duhamel

In the beginning, all buzz focused on the 2021 Ford Bronco returning to dealerships after a 24-year absence. Delivery of the much-anticipated SUV has been delayed.

Meanwhile, the smaller Bronco Sport quietly arrived on the scene late last year and immediately delivered a bright spot amid grisly fourth quarter sales.

In the months since December, customers have reported getting unexpected attention from admiring strangers who ask to take pictures.

Dealers say the SUVs are selling well. Ford sold 23,356 in the first three months of this year.

In February, Esquire magazine raved about the Bronco Sport and named it the 2021 Best Compact/Midsize SUV.

"You may initially find yourself apologizing to the curious who ignore social distancing rules to get a closer look. Yeah, sorry, this is the Bronco Sport, not the Bronco you thought it was," Esquire said February 4.

"Don’t apologize. The Sport is a bulldog of an SUV that is perfectly sized for adventure and parallel parking in a crowded city, and as confident and poised on the highway as it is on a dirt trail. What it lacks in the big Bronco’s presence and mystique it makes up for in real-world usefulness," wrote Kevin Sintumuang in Esquire.

More: Bronco Sport designer follows in footsteps of the Jackie Robinson of car design

More: No one knew secret behind Ford's Mustang Mach-E, Bronco Sport — until now

On Saturday, Kentucky Derby viewers saw Ford ads for the 2021 Ford F-150, all-electric Mustang Mach-E and Bronco Sport. The Bronco Sport ad with actual goats highlighted the Greatest Of All Time (GOAT) moniker often applied to the classic Bronco.

"The Bronco Sport feels like a well-executed, high-quality product with better off-road capabilities than expected from a car-based SUV," said Karl Brauer, executive analyst at iSeeCars.com, a car listing and data site. "Garnering the highest safety rating from IIHS further validates how thorough Ford was in the Bronco Sport’s design and engineering."

It starts at $28,155 including $1,495 in destination fees.

The Bronco Sport is built at the Ford plant in Hermosillo, Sonora, Mexico.

More: 2021 Ford Bronco Sport scores with surprising off-road ability, striking looks

More: The Ford Bronco is back: Ford reveals 2021 Bronco SUV, Bronco Sport

Contact Phoebe Wall Howard at 313-222-6512 or [email protected]. Follow her on Twitter @phoebesaid. Read more on Ford and sign up for our autos newsletter.

This article originally appeared on Detroit Free Press: 2021 Bronco Sport SUV crushes its crash test, receives perfect score

___

(c)2021 the Detroit Free Press

Visit the Detroit Free Press at www.freep.com

Distributed by Tribune Content Agency, LLC.

Older

NORC Poll: Government Should Help Americans Age At Home

Newer

CISR High School Program Expands into Birmingham School System

Advisor News

  • Help child-free clients plan for their later years
  • When new investment trends emerge, Gen Z is most likely generation to be first in
  • Could ‘plain English’ become an advisor’s secret weapon?
  • IRI urges Senate action on 403(b) parity legislation
  • Three estate planning ideas to protect your clients and their wealth
More Advisor News

Annuity News

  • Nationwide adds mutual fund-linked strategy to New Heights Select FIA
  • NUNN INTRODUCES BILL TO CUT RED TAPE, GIVE IOWANS CLEARER INSURANCE INFORMATION
  • NAIC working group pressed to accelerate annuity illustration overhaul
  • State Auditor James Brown Kicks Off Life Insurance Awareness Month With Policy Locator Tool
  • Wink: Annuity sales post strong Q2, led by MYGAs and structured products
More Annuity News

Health/Employee Benefits News

  • Starbucks raises health insurance premiums, sparking worker tension
  • Opinion: The Colorado Option is failing to meet the needs of small businesses for healthcare coverage
  • New Managed Care Study Results from Brown University School of Public Health Described (Roles and Priorities Guiding Medicare Advantage Postacute Home Health Referrals): Managed Care
  • Reports Summarize Managed Care Findings from University of Arkansas for Medical Sciences (Potentially Inappropriate Medication Use Following Hospital Discharge Among Medicare Beneficiaries): Managed Care
  • New Cancer Findings from Anuraag R. Kansal and Colleagues Discussed (State Medicaid Budgetary Implications of New Cancers): Cancer
Sponsor
More Health/Employee Benefits News

Life Insurance News

  • TDCI reminds consumers to focus on future during Life Insurance Awareness Month
  • TDCI reminds consumers to focus on the future during Life Insurance Awareness Month
  • AM Best Affirms Credit Ratings of Zurich Insurance Group Ltd and Its Main Rated Subsidiaries
  • Best’s Market Segment Report: AM Best Maintains Stable Outlook on China’s Non-Life Insurance Segment
  • Understanding Nonequity Split-Dollar
Sponsor
More Life Insurance News

NEWS INSIDE

  • Companies
  • Earnings
  • Economic News
  • INN Magazine
  • Insurtech News
  • Newswires Feed
  • Regulation News
  • Washington Wire
  • Videos

FEATURED OFFERS

Press Releases

  • Classic Car Insurer OpenRoad Insurance Expands to 40 U.S. States in Two Years
  • How Aspire General Turned an Early Technology Bet Into Claims Automation at Scale with Kyber
  • Adjusto launches AI-Native contents claims services powered by its technology platform
  • URL Insurance Group Celebrates 40 Years of Service, Growth, and Industry Leadership
  • MassMutual Ascend Surpasses $2 Billion in Lifetime Advisory Annuity Sales, Reflecting Continued Momentum in RIA Channel
More Press Releases > Add Your Press Release >

How to Write For InsuranceNewsNet

Find out how you can submit content for publishing on our website.
View Guidelines

Topics

  • Advisor News
  • Annuity Index
  • Annuity News
  • Companies
  • Earnings
  • Fiduciary
  • From the Field: Expert Insights
  • Health/Employee Benefits
  • Insurance & Financial Fraud
  • INN Magazine
  • Insiders Only
  • Life Insurance News
  • Newswires
  • Property and Casualty
  • Regulation News
  • Sponsored Articles
  • Washington Wire
  • Videos
  • ———
  • About
  • Meet our Editorial Staff
  • Advertise
  • Contact
  • Newsletters

Top Sections

  • AdvisorNews
  • Annuity News
  • Health/Employee Benefits News
  • InsuranceNewsNet Magazine
  • Life Insurance News
  • Property and Casualty News
  • Washington Wire

Our Company

  • About
  • Advertise
  • Contact
  • Meet our Editorial Staff
  • Magazine Subscription
  • Write for INN

Sign up for our FREE e-Newsletter!

Get breaking news, exclusive stories, and money- making insights straight into your inbox.

select Newsletter Options
Facebook Linkedin Twitter
© 2026 InsuranceNewsNet.com, Inc. All rights reserved.
  • Terms & Conditions
  • Privacy Policy
  • InsuranceNewsNet Magazine

Sign in with your Insider Pro Account

Not registered? Become an Insider Pro.