An Omnicommerce Success Story in China and Soon Across the Globe
PR Web |
The rise of
Mercator Advisory Group’s new Research Note on the strength of this
In particular, this research note reviews the various operational metrics of the business, conducts an in depth discussion of their product features, and reviews their market value proposition. Alipay has targeted the travel industry, online shopping, fund investments/insurance, online gaming and telecom as major merchant acquiring segments in 2014 and beyond. With traditional boundaries blurring between the online, mobile and offline world, Alipay wants to be the center of all e-commerce activity by helping to facilitate frictionless payments between the end user and the merchant community at large. This research note explores how Alipay and the other entities of
“Online commerce whether via mobile devices, personal computers or tablets is booming in
Highlights of this Research Note include:
• An in-depth review of the business including operational metrics, product features, and marketing strategies
• A description of Alipay Wallet and its functionality
• Alipay’s plans for the U.S. and select global markets in various merchant categories
Companies mentioned in this report include:
This Research Note contains 15 pages and 3 exhibits.
Members of Mercator Advisory Group’s Emerging Technologies Advisory Service have access to these reports as well as the upcoming research for the year ahead, presentations, analyst access, and other membership benefits.
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