AXA Equitable Names Beth Pasciucco Head of Brand Management and Customer Experience
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Pasciucco, a financial services industry marketing veteran, will lead brand strategy, customer experience, advertising and marketing communications. She also becomes a member of AXA Equitable's executive management group and the
The appointment reflects AXA Equitable's continued commitment to marketing and communications as critical engines of growth, brand awareness, and customer centricity.
"Beth will play a pivotal role as we continue defining our brand strategy and customer experience as these are key elements behind the company's strategic goals," said
Prior to founding
Pasciucco holds a B.A. in English from the
About AXA Equitable
In business since 1859,
AXA Equitable, a subsidiary of
SOURCE AXA Equitable
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