For Immediate Release
NIJU VASWANI JOINS LEGACY MARKETING GROUP® AS CHIEF MARKETING OFFICER
PETALUMA, CA, June 30, 2015—Legacy Marketing Group is excited to announce the return of Niju Vaswani as the company’s Chief Marketing Officer. Niju, an insurance industry leader with field and corporate development expertise, will be responsible for the strategic direction of Legacy’s sales and marketing areas, including management of the sales and marketing teams, promotion of the company’s products and services, and development of new lines of business.
“We are extremely excited about Niju joining the Legacy team. His extensive industry experience will further our position as a leader in the independent distribution channel and bring a new creative dynamic, allowing us to expand our offerings for future growth. I’m confident that with Niju’s leadership, we’ll be positioned to capitalize on industry changes, while responding to the needs of our IMOs and their Producers,” said Preston Pitts, Legacy President.
Before returning to Legacy, Niju founded and was president of The AltiSure Group, an annuity and life insurance product design and distribution company. Prior to founding AltiSure, Niju held several high-ranking leadership roles at Transamerica—as Chief Executive Officer and Managing Director of Transamerica Life Bermuda Ltd., and as President, International, Transamerica Insurance and Investment Group.
“Legacy Marketing Group is an innovative and progressive company, with years of experience in the independent Producer, Marketer, and IMO world. The company’s expertise in product design and distribution is unparalleled in the industry. Given my background and interests, I am excited to lead the marketing efforts at Legacy—once again. I look forward to working with all the wonderful colleagues there to take the organization to new heights,” said Niju.
Niju was with Legacy from 1998 to 2005, during which time he led the sales and marketing teams responsible for market research, as well as sales and distribution. He cut his teeth in the insurance business in an executive training program at MetLife. Having spent several years in field sales at MetLife, Niju joined Manulife Financial to focus his energy on working with high-net-worth individuals.
An insurance industry leader with a unique blend of field and home office experience, Niju is passionate about product design and development as well as distribution. He is driven by a desire to create a synergistic organization serving IMOs.
About Legacy Marketing Group
Legacy Marketing Group partners with respected insurance companies to design and market innovative products for the U.S. fixed annuity and life insurance market. These products are sold exclusively through Legacy’s nationwide network of independent insurance agents.
Legacy Marketing Group
Diane Shemi, Director of Marketing, 800-395-1053, Ext. 5838