Rolls out new logo, brand identity, integrated solutions to enable
The insurance industry today is no exception to the consumer expectations that come with the digital age. Customers now expect effortless insurance in contrast to the complex, human assisted experience of yesteryears. The accelerating pace of these & other significant changes such as rich interactive front office, digitalized core business processes, intelligent & predictive analytics, stretching it further to IoT, machine learning and robotic process automation are changing the way the insurance industry executes its business processes. This has led Wyde to realign its focus & position and sharpen its strategy. To reflect this transformation in its business, Wyde is rebranding and is unveiling its new brand identity today.
Wyde's flagship product Wynsure, is going beyond a policy administration software to digitalized back office, front office and surround services to help their customers lead business transformation in the insurance industry. Wynsure's modern front office combined with their proven core back office will accelerate seamless distribution across all digital and assisted channels. This will truly become business transformative and be the leading edge technology for the group life and voluntary benefits, individual life and credit protection lines of business.
"Keeping our mantra in mind, We Make Insurance Effortless, we are launching a new Wyde to bring in highly specialized talent and cutting edge solutions in our areas of specialization." said
Refreshed Brand identity
Group Vision: Redefining the paradigm for business success together
Redefining the paradigm: Futuristic, continually innovating to define the next wave
Business Success: Business Success is a holistic term – Includes goals, leadership, and return on investment.
Together: Refers to competitive advantage through collaboration with customers, partners and employees.
The logo denotes attributes of the brand visually, providing movement and dynamism as a leader to drive success of our customers and employees. The sense of reliability and consistency is derived from the stability of the font. The mnemonic is signifying innovation, creativity and momentum, thereby implying command of direction. Additionally, the logo is leaning forward - upwards representing forward thinking attribute.
To know more, please visit: www.wyde.com
Wyde is a market leader in policy administration software & solutions for Life insurance industry. We are the creator of Wynsure, a proven software platform, at many of the leading insurance carriers in
Mphasis enables chosen customers to meet the demands of an evolving market place. Recently named by American Banker and BAI as one of the top companies in FinTech and as the "
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SOURCE Mphasis Wyde