Experience the interactive Multimedia News Release here: https://www.multivu.com/players/English/7910451-esurance-don't-catch-and-drive
The scene on
"We're always looking for unexpected, relatable ways to connect with people. Staging this scene allowed us to capture people's attention and send an important message about safe driving," said
Signage around the scene in Pioneer Court, an iconic
Avoiding mobile gaming isn't the only way to practice smart driving.
- Turn on "Do Not Disturb" – Many smartphones have the capability to shut down text messages and notifications. Before putting your car into drive, flip on "Do Not Disturb" mode.
- Avoid Eye Contact with Passengers – Mom and Dad always said to make eye contact when having a conversation. But your passengers will forgive you for keeping your eye on the road.
- Take a Deep Breath – You have a lot on your mind. Hit pause, take a breath and focus on what's in front of you. Mental distractions can be just as dangerous as the physical ones.
- Sip at the Stop – Wait until a stop light to take a sip of your hot coffee. An accidental spill could be the beginning of a much bigger, and avoidable, driving incident.
- Don't Catch and Drive – We'd be remiss not to mention that you shouldn't play mobile games while driving.
The crash is part of a broader effort by
Learn more about "Don't Catch and Drive" by seeing the campaign press release at http://prn.to/2bDZcuR. Share the video using #DontCatchAndDrive.
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/staged-car-crash-warns-drivers-dontcatchanddrive-300321498.html