|Targeted News Service|
"While we have always known that helping people quit smoking is an investment in their health, this study shows that our efforts are also a sound financial investment for the Commonwealth," said Governor
The study, conducted by
A decline in cardiovascular hospitalizations and the associated cost savings were evident just a little over a year after smokers' use of the benefit. "By making a comprehensive smoking cessation benefit available to MassHealth members, we have significantly reduced the number of hospitalizations -- helping people lead healthier lives and saving taxpayer dollars," said Secretary of Health and Human Services Dr.
MassHealth and the
The Commonwealth promoted the new benefit through radio and transit ads and outreach to MassHealth members and health care professionals. The benefit was introduced into an environment that encourages quitting smoking:
"By providing barrier-free access to tobacco cessation services, MassHealth is not simply covering the cost of care for its members," said Massachusetts Medicaid Director Dr.
"There is tremendous value to public health when we provide comprehensive tobacco cessation services for smokers who want to quit," said
Today's study findings are based on an independent assessment conducted by researchers from the
TNS hc11-120110-JF78-3736632 StaffFurigay
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