"Consumer interest in learning more about long term health care options is once again growing," explains
According to the Association data website traffic to the organization's website in January was more than double compared to the same time period in the prior year. "We've seen a 111.4 percent increase compared to
The Association's website attracts as many as 70,000 unique visitors on a monthly basis. "Most tend to be consumers between the ages of 40 and 75 who are looking to learn more about long term care planning and the options available," Slome adds. Some eight million Americans currently own some form of long term care insurance according to AALTCI with several hundred thousand new policies sold annually.
Leading insurers offering this protection are
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