Cyber Security Business Development Mission to Poland and Romania; May 11-15, 2015
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Notice.
Citation: "79 FR 58746"
Page Number: "58746"
"Notices"
Mission Description
The United States Department of Commerce,
The purpose of the mission is to introduce U.S. firms and trade associations to Eastern and
The mission also will include a significant regional component to expand the reach of the companies to at least 10 other potential markets (
Commercial Setting
Cyber security ensures realization and controlling of vital security properties of an organization's, as well as users' intellectual, financial, and infrastructure assets against relevant security risks in the cyber environment. In addition, critical physical infrastructure systems (i.e., safety, security, electrical, water, energy, and traffic management systems) essentially interact with, and cannot be separated from, the critical information infrastructure. With the ascending growth and sophistication of cyber-attacks in recent years, strict compliance and unified security packages are in demand to protect the critical data, infrastructure, and safety of governments, military, public utilities, banking, financial services, ports, hospitals, and other businesses. The damaging effects of cyber-threats can be felt on many levels from the business to the individual and can spill over across borders. Therefore, nations in Eastern and
Recent events in the region have also heightened the importance of improving cyber security protection. Governments have made cyber security a policy priority, creating task forces and engaging with the
In
The demand for IT security products and services has been growing dynamically and continuously over the last few years. In addition, highly publicized news reports of attacks have led to a rapidly growing awareness of cyber security threats. In 2013, IT security products and services grew twice as fast as the market for IT products and services in general. At the end of 2013, the Polish market for IT cyber security products reached
There are good prospects for all kinds of security software and security appliances. Security audits and outsourcing of managed security services represent the highest potential for IT security services. There are business opportunities in all market segments, but most investments in this area are done in the telecommunications, financial and banking, as well as the public sectors. This applies mostly to large projects sponsored by large companies or organizations.
The Romanian market consists of three key segments: Small to medium-sized enterprises (SME), corporations, and the Romanian government, including civil, security, military, and critical national infrastructure (e.g., utilities and telecoms).
Romania's demand for cybersecurity technology is included in its recently legislated Cybersecurity Strategy and the National Action Plan on implementation of National Cybersecurity System. By the end of 2014,
The National Cybersecurity System will represent a cooperation platform for CERT schemes and will act to consolidate the expertise for cyber security risk management, stimulating cooperation at different layers (military-civil, public-private, government-nongovernment). The Romanian legal/institutional framework could later be affected by the developments of the Regulatory Framework at the European level.
The prospect for highly specialized cybersecurity engineering services and products presents multiple opportunities for U.S. exports. The cybersecurity systems already in place in
Other Products and Services
The foregoing analysis of the cyber security opportunities in
Mission Goals
The purpose of this trade mission is to introduce U.S. firms to the rapidly expanding market for cyber security products and services in Eastern and
Mission Scenario
The business development mission will include one-on-one business appointments with pre-screened potential buyers, agents, distributors and joint venture partners; meetings with national and regional government officials, chambers of commerce, and business groups; and networking receptions for companies and trade associations representing companies interested in expansion into the Eastern and Central European markets. Meetings will be offered with government authorities that can address questions about policies, tariff rates, incentives, regulations, projects, etc. GOES
Proposed TimetableSunday May 10 . Trade Mission Participants Arrive inBucharest . . Visit the city. . Mission Welcome, Week in Preview at Hotel.Monday May 11 . Welcome and Country Briefing (Romania ). . PM and President's Office Meetings (Cyber Security Operational Committee). . Networking Lunch. . One-on-One business matchmaking appointments. . Networking Reception at Ambassador's residence (TBC).Tuesday May 12 . One-on-One business matchmaking appointments. . Networking Lunch. .Southeast Europe Regional Day--Country Presentations.Wednesday May 13 .Southeast Europe one on one matchmaking (Bulgaria ,Moldova ,Hungary ,Serbia ,Croatia ,Macedonia ,Bosnia ,Montenegro ,Slovenia ). . Networking Lunch. . Virtual Introductions/Executive time. . Travel toPoland .Thursday May 14 . Welcome and Country Briefing (Poland ). .Ministry of Administration and Digitalization Briefing and otherGOP meetings. . Networking Lunch. . One-on-One business matchmaking appointments. . Reception at Ambassador's residence (TBC).Friday May 15 . One-on-One business matchmaking appointments. . Networking Lunch/Central Europe Regional Opportunities. . Central Europe--One-on-One business matchmaking appointments.Saturday May 16 . Trade Mission Participants Depart.
Participation Requirements
All parties interested in participating in the trade mission must complete and submit an application package for consideration by the DOC. All applicants will be evaluated, on a rolling basis, on their ability to meet certain conditions and best satisfy the selection criteria as outlined below. A minimum of 15 and maximum of 20 firms and/or trade associations will be selected to participate in the mission from the applicant pool.
Fees and Expenses
After a firm or trade association has been selected to participate on the mission, a payment to the
FOOTNOTE 1 An SME is defined as a firm with 500 or fewer employees or that otherwise qualifies as a small business under SBA regulations (see http://www.sba.gov/services/contractingopportunities/sizestandardstopics/index.html). Parent companies, affiliates, and subsidiaries will be considered when determining business size. The dual pricing reflects the Commercial Service's user fee schedule that became effective
Exclusions
The mission fee does not include any personal travel expenses such as lodging, most meals, local ground transportation, and air transportation from the U.S. to the mission sites, between mission sites, and return to
Conditions for Participation
An applicant must submit a completed and signed mission application and supplemental application materials, including adequate information on the company's products and/or services primary market objectives, and goals for participation. If the
Companies must provide certification of products and/or services being manufactured or produced in
The following criteria will be evaluated in selecting participants:
* Suitability of the company's (or in the case of a trade association/organization, represented companies') products or services to the mission goals and the markets to be visited as part of this trade mission.
* Company's (or in the case of a trade association/organization, represented companies') potential for business in each of the markets to be visited as part of this trade mission.
* Consistency of the applicant's (or in the case of a trade association/organization, represented companies') goals and objectives with the stated scope of the mission.
Diversity of company size and location may also be considered during the review process.
Referrals from political organizations and any documents containing references to partisan political activities (including political contributions) will be removed from an applicant's submission and not considered during the selection process.
Timeline for Recruitment and Applications
Mission recruitment will be conducted in an open and public manner, including publication in the
Contacts
Trade Program Assistant.
[FR Doc. 2014-23210 Filed 9-29-14;
BILLING CODE 3510-DR-P
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