Westrock Coffee Creates Partnership to Grow Traceable Coffee Supply Chain
PR Web |
WESTROCK COFFEE COMPANY, a vertically-integrated coffee supply and service provider, announced today that it is expanding its ability to deliver premium, direct-trade coffees through ethical supply chains by making a majority investment in
Over 30 million smallholder farmers produce more than half the world's coffee in many of the world's poorest countries. Coffee, as an industry, is uniquely positioned to be a catalyst for measurable financial, social and environmental impact on a global scale. Westrock's partnership with Falcon began with a shared business philosophy that sustainable commercial activity throughout an efficient and collaborative coffee supply chain is essential to successful and scalable impact in the lives of smallholder farmers, their families and communities.
Beyond the direct purchasing of coffee from smallholder farmers, Westrock and Falcon provide an array of services including agronomy training, working capital financing, price risk management and school fee loans for farmers' children. The partnership will make possible the expansion of both company's shared service model, as well as the opportunity to better measure the impact on a larger scale.
"The combination of Falcon's impact, along with what we're working toward in
"We believe that transparent trade, not aid, is the keystone to long-term sustainability," said
"We are excited about the opportunity to expand our relationships with origin partners in
About the companies:
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