Distracted Pedestrians May Spell Danger For Drivers
|PR Newswire Association LLC|
The PEMCO Insurance Northwest Poll finds that
To no surprise, the vast majority of those who witness distracted pedestrians blame handheld technology. Most see pedestrians who are chatting on the phone, reading or sending messages, or using earbuds or headphones.
But among these same respondents, few admit to being distracted by their phone. According to the poll, most – nearly half of all respondents – say that when they're distracted, it's because they're talking to a fellow pedestrian.
"We've all seen this behavior. Just drive through the intersections around PEMCO at lunch time, and chances are you'll see a fair share of professionals focused on something other than crossing the street," said
Younger respondents, people under age 35, are among those most likely to fess up to being a distracted pedestrian. Nearly half of young people polled in
Older drivers tend to notice technology distractions, as well. Nearly nine out of 10 drivers age 55 and older say they see pedestrians, regardless of age, distracted by talking on their cell phone, reading or texting from it, or listening to headphones.
"This is more than an age-related issue, and perhaps it's the 'other guy' mentality. Regardless, pedestrians are vulnerable to collisions. And personal-safety experts say that pedestrians also are especially vulnerable to criminal assault when they're distracted," added Osterberg.
According to data from the
Locally, pedestrian fatalities represented 16 percent of total traffic fatalities in both
"A mounting number of studies show a clear correlation between distracted pedestrians and unsafe behavior while crossing intersections," Osterberg said. "Just as it is with driving, distractions of any kind can lead to accidents."
According to a
Interestingly, those listening to headphones walked faster than undistracted pedestrians.
To learn more about the PEMCO Insurance Northwest Poll and to view a summary of the results, visit www.pemco.com/poll, where the public is invited to participate in an informal version of the poll and see how their own responses compare with those collected by
About the PEMCO Insurance Northwest Poll