CancerInsurance.com, an independent source and web-based marketplace for lump-sum at diagnosis cancer insurance and critical illness insurance policies, announced the introduction of its Broker Support Program to provide health insurance brokers with complementary services and technology to market and sell supplemental policies online.
According to a release, the CancerInsurance.com Broker Support Program provides brokers with a custom-branded, mobile-friendly website, making it easy for health insurance brokers to help individuals and groups search by ZIP code for supplemental lump-sum cancer and critical illness insurance quotes, compare options and apply instantly through an e-application with a digital signature form.
Quotes and e-applications can also be saved online for customers to revisit their potential lump-sum, cash payment policies offered by the nation's top-rated carriers. Commission checks for licensed insurance agents are sent directly from the carriers, including Guarantee Trust Life, Medico,
"We have been selling supplemental lump-sum insurance policies through our unique online platform for more than three years," says
Cancer insurance and critical illness policies through CancerInsurance.com deliver a lump-sum cash payment upon first diagnosis for a covered medical condition. Benefit amounts of up to
"The insured can spend the money how they choose, with no stipulations," says Rentner. "Other supplemental policies come with restrictions (such as access to outpatient and alternative treatments, and exclusions on medications) and cannot be used to financially support a patient and their family to pay for the non- medical costs associated with cancer care, like lost wages from missing work or travel to treatments in another state."
CancerInsurance.com's Broker Support Program also features a complementary Producer Office CRM tool, accessible 24/7 across online devices, to manage a health insurance broker's tailor- branded website while working through a customized dashboard that includes:
-Real-time client and lead tracking.
-Ability to search and compare policies offered nationwide.
-Lead nurturing tools for follow-up communications.
-Reports on policy purchases and commissions earned.
"Four out of 10 of our customers are going directly to CancerInsurance.com, shopping and purchasing on their own through our e-application with digital signature form, and the balance are guided through the application process over the phone," says Rentner. "From an ROI perspective, we are almost getting a two-for- one, in terms of commissions-per-touched-sale. Our process dramatically reduces the time and cost associated with meetings while significantly expanding a health insurance agent's geographic footprint."
Cancer insurance and critical illness policies are designed to complement traditional health insurance coverage offered by employers, as well as those purchased through the Affordable Care Act's (ACA) Marketplace.
While the ACA was designed to improve access to coverage, preventive screenings and financial subsidies, gaps still exist in most health insurance policies. The gaps can leave people vulnerable to severe medical debt and bankruptcy without access to affordable care and future financial protection.
"Our program gives brokers the free tools and technology to market and sell supplemental policy solutions," says
At some point during their lifetime, the