When insurance firms launched social media initiatives, the results were rewarding.
Northwestern Mutual Chairman, President and Chief Executive Officer John E. Schlifske has been named one of the five highest rated CEOs in the U.S. by Glassdoor - an online career and workplace community.
According to a release, Schlifske received a 95 percent approval rating from Northwestern Mutual employees and members of the company's field force of financial representatives who participated in Glassdoor's annual "50 Highest Rated CEOs" report released March 21. Glassdoor calculates CEO approval ratings similar to Presidential approval ratings by asking employees a simple question: 'Do you approve or disapprove of the way your CEO is leading the company?'
Schlifske joins other prominent CEOs in the top five: LinkedIn'sJeff Weiner, Ford Motor Company'sAlan R. Mulally, Edelman's Richard W. Edelman, and Qualcomm'sPaul E. Jacobs.
The Glassdoor recognition comes on the heels of a record- breaking 2013 for Northwestern Mutual that included the announcement of the highest dividend payout to policyowners in the company's history expected to exceed $5.2 billion in 2014 - more than three times its nearest competitor. In addition, the company's premium revenue grew 8 percent while total surplus increased to more than $20 billion. Also, independent sources confirm the company's unsurpassed financial strength. In 2013, Northwestern Mutual continued to receive the highest possible financial strength ratings awarded to any U.S. life insurer by all four of the major credit rating agencies.
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