When insurance firms launched social media initiatives, the results were rewarding.
BOSTON, Aug. 7 -- Edwards Angell Palmer & Dodge issued the following news release:
On August 2, the state of Connecticut announced that the first captive insurance company in the state had been formed for Thomson Reuters. Edwards Wildman earned widespread coverage for its advisory role in the formation of the captive. Business Insurance noted the firm's role in an August 2 story breaking the news and again in an August 5 article analyzing the development in greater detail. In the August 5 article, Nick Pearson, a New York partner in the firm's Insurance and Reinsurance Department, touted Connecticut as the venue for the captive, citing the state's "intellectual infrastructure" and the critical role played by the Connecticut Insurance Department. Reactions, an insurance trade publication, also noted the firm's advisory role. In "Thomson Reuters Subsidiary Becomes State's First Captive Insurer (http://www.courant.com/business/connecticut-insurance/hc-reuters-captive-20120802,0,935974.story)," Ted Augustinos, a Hartford insurance partner, told the Hartford Courant that Edwards Wildman is involved in additional projects involving captive insurance companies. Finally, the Fairfield County Business Journal cited Edwards Wildman in its coverage from August 2.
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