When insurance firms launched social media initiatives, the results were rewarding.
(PRWEB) September 15, 2011
Green Smoke® Electric Cigarette, a leading electronic cigarette brand and the e-cigarette of choice of such Hollywood celebrities as Reality TV stars Patti Stanger and Karina Smirnoff, singer/actor Evan Ross (son of Diana Ross) and super model Jessica White, will be the exclusive e-cigarette sponsor of premier Hollywood gifting suite guru Gavin B. Keilly’s 2011 GBK Emmy Awards Style Lounge on September 16th & 17th, 2011, it was jointly announced by Keilly and Steven Arnold, VP, Green Smoke® marketing & customer satisfaction. Green Smoke® Electric Cigarette product will be the exclusive e-cigarette and prominently featured in GBK’s 2011 Emmy Awards Style Lounge. The signature, by-invitation-only celebrity red carpet “swag” event is scheduled for Friday, September 16th and Saturday, September 17th from 10 AM – 7 PM at the W Hotel Hollywood as part the activities and events leading up to the 2011 Emmy Awards.
NY Fashion Week celebrities who visited The GBK/Green Smoke Green Room Style Lounge on September 13th and 14th include: Lindsey Lohan, Kirstie Alley, Natalie Cole, “Jersey Shore’s” Deena & Sammi, “New York Housewives” Countess LuAnn DeLesseps, & Jill Zaren, “New Jersey Housewife” Danielle Staub, Star Jones, “Law & Order’s" Tamara Tunie, Denise Rich, “American Idol” favorite Constantine and judge Kara DioGuardi and 10-time world champion surfer Kelly Slater.
To commemorate the 10th anniversary of 9/11, Green Smoke® has aligned with H.E.R.O (Helping Early Responders Organization) whose primary mission, according to Founder Dan Leon, is “To support and assist the non-profit organizations that help these ‘heroes’ in their time of greatest need.” The Green Smoke® H.E.R.O partnership provides financial aid and product support to offset financial needs faced by the non-profit organizations which support heroes and the families of deployed and injured heroes. The Green Smoke® H.E.R.O Partnership, launched at NASCAR’s 2011 Sprint Cup Series at Watkins Glen this past August, will make a donation for every celebrity or Emmy Awards nominee who visits the GBK Gifting Suite to a local Los Angeles area “first responders” organization. For more information on the Green Smoke® H.E.R.O Partnership, visit: http://www.greensmoke.com.
Known as “the sultan of swag,” GBK Productions founder Gavin B. Keilly masterfully mixes an array of lavish, upscale consumer products and services with trend-setting health, lifestyle and technology items and gadgets in a luxurious setting for sampling by Emmy Award nominees and Hollywood celebrities. Now in its 11th year, GBK Productions is notable for introducing top-of-the-line products to “A-List” celebrities from the worlds of fashion, film, television and sports at exclusive, by-invitation-only events which kick-off a series of high-profile red carpet events which surround 2011 Emmy Awards. “In a crowded field of e-cigarette companies, Green Smoke® has distinguished itself as the e-cigarette of choice by the Hollywood community and is a perfect ‘fit’ due to its high-end product and willingness to give back to the community for both our New York Fashion Week Style Lounge and our Emmy Awards Style Lounge,” notes Gavin B. Keilly, referencing the current rash of Hollywood celebrities who have endorsed the product. Keilly adds: “Green Smoke’s state-of-the-art technology and consume-friendly product gives it a universal appeal.”
Steve Arnold, Green Smoke® vice president of marketing and satisfaction, states: “Green Smoke’s superior product line and customer satisfaction response has provided access to such premier events as the GBK New York Fashion Week and Emmy Awards Style Lounges, following up on our successful sponsorship of NASCAR driver T.J. Bell in the 2011 Sprint Cup Series. Our Green Smoke® Celebrity V.I.P. Loyalty Program, which Green Smoke® will unveil at this prestigious event, will insure that Green Smoke® product will always be available and convenient to the Hollywood celebrity and New York fashion industry community.”
H.E.R.O founder Dan Leon states: “H.E.R.O. is thrilled to have the support and partnership of Green Smoke® to commemorate the 10th anniversary of 9/11 and to honor our living and fallen ‘first responder’ heroes in the New York City and Los Angeles metropolitan areas.”
Green Smoke®, one of the pioneers of the two-piece e-cigarette design, continues to lead the industry while providing maximum customer satisfaction and innovative products. Not satisfied with giving their customers what’s “good enough,” Green Smoke® ensures that the customer is provided with the most authentic smoking experience possible - and feels the difference in their wallets - while enjoying their e-cigarette.
About Green Smoke Green Smoke Inc. is based in Miami, FL and was founded to provide smokers with an exciting new alternative to traditional cigarettes. As a leading electronic cigarette brand, Green Smoke® was amongst the first companies to pioneer the two-piece e-cigarette design that today is the industry standard. Today, the company continues to pride itself on consistently delivering the highest quality products and the most authentic e-cigarette smoking experience. Green Smoke® is the proud sponsor of TJ Bell in the 2011 NASCAR Sprint Cup Series.
Green Smoke PR Contact: Renee Young / Renee Young Associates
For information on Green Smoke, visit: http://www.greensmoke.com
For information on GBK Gifting Suites, visit: http://www.GBKProductions.com
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