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Insurance Marketing

 

Data Mastery Spectrum Overview 2012

July 24, 2012
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Targeted News Service

NEW YORK, July 24 -- Celent issued the following report:

Abstract

Data mastery has been one of the top three insurance priorities for the last several years, yet most insurers still struggle with how best to use their own internal and external data to achieve their business goals.

Data mastery, as its name implies, is the mastery of data available to an insurer that allows it to use data, both internally and externally, to gain business insights and improve decisioning in all aspects of the business.

This report, Data Mastery Spectrum Overview 2012, profiles vendors that provide data mastery components: namely business intelligence (BI) presentation, analytics, data warehouse, ETL component solutions, and BI content, such as insurance data models, dashboard and report templates, KPIs, etc. Data mastery also includes enterprise data mastery roadmaps to enable insurers to align their data efforts with their business goals, objectives, and data sets. In addition, analytics has evolved to include big data and data virtualization.

"No vendor has emerged as a true leader in helping insurers develop their data mastery strategy and roadmap, and few offer a complete data mastery solution," says Ben Moreland (http://www.celent.com/analysts/benjamin-moreland), Senior Analyst with Celent's Insurance group and author of the report. "The few that have created and enacted on their data mastery strategy will quickly emerge as industry leaders."

This report describes the current data mastery space in insurance and profiles 27 data mastery vendors that provide at least one of the data mastery components to insurers. Each profile provides an overview of the data mastery components offered by the vendor. Some vendors offer multiple solutions, and each is listed within that vendor's profile.

By Benjamin Moreland

TNS C-PreetiSi97 120724-mv45-3962358

Copyright:(c) 2012 Targeted News Service
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